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Digital Planner

DentsuDentsu·Advertising & Marketing

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Posted

25 days

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About the role

The Digital Planner will operate as a digital lead among planning and implementation members of specific business team. Person in this position will be equiped planning knowledge to detect business challenge, explore online audience behavior and propose digital solution. This position will work in a collaborative effort to deliver the best in class digital work by managing the planning and monitoring the different digital campaigns and projects.  

The Planner will be trained to have a strong mindset in Digital Performance Excellent across multi digital media platforms. Technical experience will be mastered through the practical experience and exposure to various levels of campaigns with multiple ad platforms. In addition, this person will be prioritized to join certified course from global vendors as well as group specialized training. 

Job Description:

Responsibilities: 

  • Plans, manages and executes campaigns including account set up, strategy development, organisation and management. 

  • Acts as the point of contact to all day to day operational inquiries while building trust and maintaining strong relationships with clients. 

  • Coordinates with external vendors to identify, discuss and collaborate on new opportunities, innovations and solutions. 

  • Monitors the performance of each campaign and aligns appropriate resources to ensure delivery of the goals. 

  • Works to translate strategic vision into tactical solutions and results. 

  • Engages and collaborates with other teammates and colleagues to resolve critical complex issues. 

  • Leads forecast revenue management initiatives. 

  • Owns all outcomes; effectively priorities efforts and resources to align with client and team needs. 

  • Builds process documents and billing for external and internal reports. 

  • Campaign Reporting & Analysis. 

 

Requirements: 

Minimum 1.5 -2 years of experience in digital media execution, media agency background 

Professional skills: 

  • Good understanding of digital performance marketing and platform offerings (i.e. SEM, Social and Display). 

  • Microsoft Office Suite (PowerPoint, Excel). 

  • Budget planning and analytical skills. 

  • Understanding of tracking platforms. 

Key Experiences: 

  • Digital Platforms optimization & Set Up. 

  • Analytical reporting. 

  • Budget planning and control. 

  • Experience in managing projects and deliverables. 

Location:

Ho Chi Minh City

Brand:

Carat

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)
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Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

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