About the role
Job Description:
• 產品策略與規劃
• 研究市場趨勢、競爭分析及用戶需求,制定產品發展方向與策略。
• 建立產品路線圖,定義產品目標、優先級與交付時間表。
• 跨部門協作
• 與設計、工程及數據團隊緊密合作,確保產品設計與開發符合用戶需求與商業目標。
• 與行銷及銷售團隊合作,制定產品上市策略及推廣計劃。
• 產品開發與交付
• 撰寫清晰的產品需求文件 (PRD),包含功能需求、用戶流程及技術規範。
• 監控開發進度,協調資源,確保產品按時交付並達成高品質標準。
• 市場與用戶分析
• 與用戶訪談及測試,收集反饋以持續改進產品。
• 分析市場數據及產品績效,並根據結果進行迭代優化。
• 業務目標對齊
• 確保產品策略與公司整體業務目標一致,並能夠推動商業增長。
• 制定並追蹤關鍵績效指標 (KPI),評估產品的市場影響與價值。
• 創新與成長機會探索
• 持續關注行業動態及技術創新,發掘新機會以提升產品競爭力。
• 驅動新產品構思與測試,促進用戶價值與業務成果的最大化。
Location:
Taipei - No. 77, Songgao Rd., Xinyi Dist.Brand:
DentsuTime Type:
Full timeContract Type:
PermanentAplyr's read
Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
What's promising
- •Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
- •The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
- •Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.
What to watch
- •The advertising industry is highly competitive, posing challenges for maintaining market share.
- •Rapid technological changes require constant adaptation, which can be demanding for employees.
- •Limited public information about employee satisfaction and work-life balance at Dentsu.
Why Dentsu
- •Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
- •Its global presence allows for cross-cultural marketing strategies and insights.
- •Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Dentsu
Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.