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Mid-Level
Marketing Data Analyst
Confirmed live in the last 24 hours
Ennoble Care
Hybrid in Arlington, VA
Hybrid
Posted April 6, 2026
Job Description
About Us
Ennoble Care is a mobile primary care, palliative care, and hospice service provider with patients in New York, New Jersey, Maryland, DC, Virginia, Oklahoma, Kansas, Pennsylvania, and Georgia. Ennoble Care’s clinicians go to the home of the patient, providing continuum of care for those with chronic conditions and limited mobility. Ennoble Care offers a variety of programs including, remote patient monitoring, behavioral health management, and chronic care management, to ensure that our patients receive the highest quality of care by a team they know and trust. We seek individuals who are driven to make a difference and embody our motto, “To Care is an Honor.” Join Ennoble Care today!
Position Overview
Ennoble Care is seeking a Marketing Data Analyst to serve as the analytical backbone of our growing marketing function. Reporting directly to the VP of Marketing, this role is ideal for a detail-oriented, systems-minded professional who thrives at the intersection of data, strategy, and operations. You will play a critical part in translating raw data from our Zoho CRM and OA EMR platforms into actionable insights that drive lead generation, referral growth, and marketing effectiveness. This is a high-visibility role with direct exposure to senior leadership and an opportunity to help shape the data culture within our marketing team from the ground up.
Key Responsibilities
Cross-Platform Data Analysis
• Extract, integrate, and analyze data across Zoho CRM and OA EMR to support marketing decision-making as the organization scales.
• Build and maintain dashboards and reports that provide a unified view of the marketing funnel — from prospect outreach through patient intake.
• Identify trends, patterns, and anomalies in referral data, campaign performance, and patient acquisition metrics.
• Partner with IT and operations teams to ensure consistent data mapping and field alignment across platforms.
• Develop recurring reporting cadences aligned to marketing and business planning cycles.
Data Quality & Process Improvement
• Audit existing data inputs in Zoho CRM and OA EMR to identify gaps, inconsistencies, and areas for standardization.
• Design and implement data governance protocols including naming conventions, field validation rules, and input standards for the marketing team.
• Develop and facilitate training resources to build data literacy and input discipline across marketing staff.
• Establish quality control checkpoints and monitoring routines to sustain data integrity over time.
• Collaborate with marketing leadership to document and professionalize the end-to-end analytics workflow.
Strategic Insights & Executive Support
• Prepare executive-ready analyses and presentations for the C-suite and marketing leadership that surface strategic opportunities.
• Translate complex data findings into clear, actionable recommendations on channel investment, referral partner prioritization, and campaign optimization.
• Support annual and quarterly marketing planning with data-driven forecasts, benchmarks, and performance reviews.
• Monitor competitive market data and industry trends relevant to home health and hospice marketing.
• Serve as a trusted analytical partner to the VP of Marketing on special projects, business cases, and new market initiatives.
Core Competencies
Analytical Rigor
• Approaches data with precision, intellectual honesty, and a commitment to accuracy over convenience.
• Comfortable working with incomplete or messy data and building structured solutions from ambiguous starting points.
• Validates findings before presenting and proactively flags data quality issues that could affect business decisions.
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