Responsable Evènementiel et de la Communication Interne
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Cushman & Wakefield
Job Description
Job Title
Responsable Evènementiel et de la Communication InterneJob Description Summary
As an Events Manager, you will be responsible for designing, delivering, and overseeing the execution of our event strategy in France. This position has a dual focus:• Internal events to foster team cohesion, collaboration, and synergies across business lines.
• External events to strengthen client engagement, enhance brand visibility, and position Cushman & Wakefield as a thought leader in the real estate market.
This is a highly transversal role, working in close collaboration with all business lines in France, and in partnership with our EMEA Marketing & Communications team to ensure alignment with regional and global initiatives.
As an Internal Communication Manager you will be responsible for leading our internal communications strategy in France. This role is pivotal in building engagement, strengthening corporate culture, and aligning employees with the company’s vision and values.
The position’s key challenges include:
1. Developing synergies and cross-selling opportunities.
2. Turning employees into ambassadors of the company, promoting our messages and values.
3. Ensuring talent retention through impactful and engaging communication.
The objectives of the role are:
1. Informing and involving employees at all levels.
2. Reinforcing the sense of belonging and pride in the organization.
This is a highly transversal role, working closely with business lines in France and in strong collaboration with the EMEA Marketing & Communications team to ensure consistency and alignment with global initiatives.
Job Description
Position Title: Event and Internal Communication Manager (Responsable Evènementiel et de la Communication Interne)
Department: EMEA Business Development Services
Reports To: Head of Property Marketing & Communication
Location: Neuilly-sur-Seine, France
Cushman & Wakefield (NYSE: CWK) is a leading global commercial real estate services firm for property owners and occupiers with approximately 52,000 employees in nearly 400 offices and 60 countries. In 2023, the firm reported revenue of $9.5 billion across its core services of property, facilities and project management, leasing, capital markets, and valuation and other services. It also receives numerous industry and business accolades for its award-winning culture and commitment to Diversity, Equity and Inclusion (DEI), sustainability and more. For additional information, visit www.cushmanwakefield.com.
Role Purpose:
As an Events Manager, you will be responsible for designing, delivering, and overseeing the execution of our event strategy in France. This position has a dual focus:
Internal events to foster team cohesion, collaboration, and synergies across business lines.
External events to strengthen client engagement, enhance brand visibility, and position Cushman & Wakefield as a thought leader in the real estate market.This is a highly transversal role, working in close collaboration with all business lines in France, and in partnership with our EMEA Marketing & Communications team to ensure alignment with regional and global initiatives.
Key Responsibilities:
Event Strategy & Planning
Define and implement the annual internal and external events calendar in line with business priorities.Ensure consistency with Cushman & Wakefield’s brand identity and strategic positioning.
Lead benchmarking of professional trade fairs / events in France relevant to C&W. Drafts recommendations and associated action plans.
External Events
Lead the planning and execution of industry trade shows, conferences, and client events (e.g., market updates, roundtables, networking initiatives).
Develop innovative and unconventional event formats to strengthen client relationships and differentiate the brand.Manage external vendors, agencies, and partners.
Ensure attendees satisfaction through post-event surveys after each event.Represents France with EMEA counterparts by building relationships and attending events when required.
Internal Events
Organize initiatives fostering team spirit and collaboration across departments.Coordinate with leadership to deliver events that reinforce culture, values, and business objectives.
Project Management & Execution
Manage all stages of event production, from concept to post-event evaluation.
Oversee logistics, including venue selection, contracts, catering, and technology solutions.
Budget & Administration
Establish, monitor, and manage event budgets, ensuring accuracy and cost efficiency.
Handle the administrative management of suppliers, including contracts, purchase orders, and invoices.
Ensure proper accounting follow-up, tracking expenses and liaising with the Finance department.
Measure ROI and prepare regular reports on budget performance.
Collaboration & Stakeholder Engagement
Work closely with senior management, business lines, and the EMEA MarCom team.
Provide strategic guidance and best practices for event communications and client engagement.
Knowledge & Experience:
5+ years of proven experience in event management, preferably in professional services, real estate, or a B2B environment.Strong track record of managing both large-scale external events and internal corporate events.
Solid financial and administrative skills, with experience in budget management and supplier follow-up.
Excellent project management, organizational, and multitasking skills.
Strong interpersonal and communication skills; ability to engage with stakeholders at all levels.
Proficiency in event management tools, CRM, and digital engagement platforms.
Role Purpose:
As an Internal Communication Manager you will be responsible for leading our internal communications strategy in France. This role is pivotal in building engagement, strengthening corporate culture, and aligning employees with the company’s vision and values.
The position’s key challenges include:
Developing synergies and cross-selling opportunities.
Turning employees into ambassadors of the company, promoting our messages and values.
Ensuring talent retention through impactful and engaging communication.
The objectives of the role are:
Informing and involving employees at all levels.Reinforcing the sense of belonging and pride in the organization.
This is a highly transversal role, working closely with business lines in France and in strong collaboration with the EMEA Marketing & Communications team to ensure consistency and alignment with global initiatives.
Key Responsibilities:
Internal Communication Strategy
Develop and implement the internal communication roadmap to support business objectives.
Ensure consistency of messages across all channels and formats.
Promote a culture of transparency, collaboration, and engagement.
Content & Channels
Create compelling content for internal platforms (intranet, newsletters, videos, digital screens, etc).
Ensure regular communication of business priorities, success stories, and leadership messages.
Develop innovative communication formats to engage employees.
Employee Engagement
Foster cross-selling and collaboration across teams through dedicated communication initiatives.
Strengthen employee advocacy by turning colleagues into ambassadors of Cushman & Wakefield’s values and culture.
Support HR and leadership teams in communication around talent retention, change management, and employer branding.
Measurement & Reporting
Track and analyze the effectiveness of internal communications initiatives.
Provide recommendations for continuous improvement.
Collaboration & Governance
Work hand-in-hand with leadership, HR, and business lines.
Coordinate with the EMEA Internal Communication network to ensure alignment and best practice sharing.
Knowledge & Experience:
5+ years of experience in internal communications, corporate communications, or employee engagement, ideally within a multinational or professional services environment.
Strong writing and storytelling skills with the ability to simplify complex messages.Excellent interpersonal and influencing skills; ability to engage stakeholders at all levels.
Experience in change management communications is a plus.
Proficiency with internal communication platforms, intranets, and digital collaboration tools (e.g., Microsoft 365, Teams, SharePoint...).
We foster a culture of inclusion that embraces the unique strengths, perspectives, and experiences of all our employees. We firmly believe that our diversity enhances our team's capabilities, leading to improved decision-making, innovation, and business outcomes. If you have any reservations about applying, please don't hesitate to reach out to your local recruiter for additional information
INCO: “Cushman & Wakefield”
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