Senior Manager, GTM Systems
Confirmed live in the last 24 hours
Expel
Job Description
Expel is looking for a Senior Manager, GTM Systems to lead the strategy, architecture, and delivery of the systems infrastructure behind our revenue engine. In this role, you will manage a small, high-impact team (a Senior GTM Systems Analyst and a Senior GTM Systems Developer) and serve as the connective tissue between our go-to-market teams and the technology that supports them.
This is a hands-on leadership role. You will partner directly with leaders across Sales, Customer Success, Marketing, Finance, and Product to turn business priorities into a systems roadmap that drives real outcomes: more pipeline, faster deal cycles, and stronger customer retention. You will also work closely with our GTM Engineer, who sits outside your reporting line but is a key collaborator in building and scaling our systems foundation.
If you like working at the intersection of technology and business strategy, and you find energy in solving cross-functional problems with systems thinking, this role was built for you.
What Expel Can Do for You
- Give you real ownership. You will own the GTM systems roadmap end-to-end, not just execute tickets handed to you by other teams.
- Put you at the center of the business. This role has a direct line to Sales, CS, Marketing, Finance, and Product leadership. You will understand how the business works, not just how the systems work.
- Let you build a team your way. You will hire, develop, and retain a team of systems professionals, with the support and autonomy to shape the function as it grows.
- Surround you with smart, kind people. Expel is a cybersecurity company built on the belief that doing right by customers and employees is a competitive advantage. The culture reflects that.
- Support your life outside of work. We offer competitive compensation, unlimited PTO that we actively encourage, up to 24 weeks of parental leave, flexible work location, and excellent health benefits.
What You Can Do for Expel
Scale Pipeline Generation
- Set the systems strategy for lead-to-opportunity workflows across Salesforce, LeanData, and marketing automation platforms, keeping infrastructure aligned with pipeline targets.
- Partner with Marketing and Sales leadership to find and fix system friction that slows pipeline velocity, and prioritize your team’s resources accordingly.
- Make sure GTM leaders have trustworthy, real-time reporting on pipeline health, source attribution, and funnel conversion.
Accelerate New and Expansion Revenue
- Own the systems roadmap for the full deal cycle, from opportunity creation through CPQ, quoting, approval workflows, and closed-won handoff to Finance.
- Partner with Sales and Finance to continuously improve CPQ logic, pricing models, and order-to-cash flows that reduce deal cycle time and improve quote accuracy.
- Drive the development of expansion and upsell tracking that surfaces opportunities within the existing customer base.
Support Retention and the Customer Lifecycle
- Define and deliver the systems infrastructure for renewal pipeline management, including health scoring integrations, renewal forecasting, and risk flagging within Salesforce.
- Partner with Customer Success leadership to ensure the team has the system views, automation, and reporting needed for proactive engagement and retention workflows.
- Lead systems changes required to support the transition of renewal ownership between Sales and CS, making sure workflows, handoff points, and reporting reflect evolving roles.
Own Cross-Functional Business Systems
- Maintain oversight of key business systems outside the core GTM stack, including Domo (reporting and BI), n8n (workflow automation), and other operational platforms.
- Keep these systems well-integrated, reliable, and aligned with broader data and reporting needs across the organization.
- Lead the technical evaluation, implementation, and development of new systems as they come online (such as Clay), ensuring they are configured correctly, integrated with existing infrastructure, and built for long-term scalability.
Lead the Team and the Roadmap
- Manage, develop, and retain a team of systems p
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