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Overview
Mid-Level

Account Executive, Hospice

Confirmed live in the last 24 hours

BAYADA Home Health Care

BAYADA Home Health Care

Salisbury, NC 28144 | 35.68382432 | -80.473299953
On-site
Posted March 20, 2026

Job Description

Marketing Manager, Hospice

BAYADA Home Health Care is seeking an Account Executive/Hospice Marketing to develop and manage relationships with referral sources in the community to promote BAYADA Hospice services and help expand our hospice business in the larger Salisbury, NC area. This position requires an individual who is highly motivated, results driven, and able to develop and build strong, lasting relationships.

Are you looking for an exciting opportunity in one of the fastest growing areas of healthcare that will allow you to make a difference in people's lives while you grow your career? We are BAYADA Home Health Care, a leading home health care company, and we want you to apply your energy and skills to this dynamic and entrepreneurial environment and become an integral part of a caring, professional team that is instrumental in providing the highest quality care to our clients.

Territory: Rowan County, NC and surrounding areas

Responsibilities:

  • Generating referrals for hospice by building relationships with physicians, long term care, independent and assisted living facilities and other community resources.
  • Conduct market analysis; develop sales strategy, goals and plans.
  • Conducting sales calls, and evaluating results and effectiveness of sales activity.
  • Support business development activities and help establish strong relationships with new and existing referral sources.
  • Develop a yearly care integration plan and set strategic quarterly goals. 
  • Interact with referral sources to facilitate transition of BAYADA clients across the continuum of care.
  • Collaborate with client's clinicians, families, communities to educate and engage prospective clients. 
  • Manage routine Care Integration touchpoints to identify Hospice needs. 
  • Facilitate cross collaboration between all service lines within BAYADA.

Qualifications:

  • Minimum of a bachelor’s degree or equivalent hospice, home health care, and/or healthcare sales experience. 
  • At least two years recent experience in the health care industry, nursing, social work, care coordination, home health, hospice experience strongly preferred
  • Formal sales training.
  • Proven ability to develop and implement a sales and marketing plan.
  • Evidence of achieving referral goals within the market.
  • Excellent planning, organization and presentation skills are critical.
  • The ideal candidate will have established healthcare contacts and be able to readily network in the community.

Why you'll love BAYADA:

  • BAYADA Home Health Care offers the stability and structure of a national company with the values and culture of a family-owned business.
  • https://www.newsweek.com/rankings/americas-greatest-workplaces-diversity-2024/bayada
    • Newsweek's Best Place to Work for Diversity 2023
    • Newsweek Best Place to Work for Women 2023
    • Newsweek Best Place to Work (overall) 2024
    • Newsweek Best Place to Work for Women and Families 2023
  • Glassdoor Best Places to Work 2018 and 2019
  • Forbes Best Places to Work for Women 2020
  • Paid Weekly
  • Mon-Fri work hours
  • AMAZING culture
  • Strong
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