Senior Analyst, GTM Insights & AI
Confirmed live in the last 24 hours
Billtrust
Job Description
About the Role:
You will own and accelerate how our go-to-market organization harnesses data and artificial intelligence — centralizing strategy, deepening analytical capability, and scaling impact across every revenue-facing team. This is a high-visibility, high-impact role that sits at the intersection of revenue strategy, process design, and emerging technology.
You will serve a dual mandate: first, as the analytical backbone of the GTM organization – owning the reporting infrastructure, data pipelines, and revenue intelligence that leadership relies on to make fast, confidence decisions; and second, as our internal expert and practitioner for AI-powered automation, with a specific focus on Claude and how it integrates across our GTM tech stack.
You won't just advise on what's possible; you'll build it. Whether that means writing SQL to surface a pipeline anomaly, maintaining a PowerBI dsahboard for the ELT, or deplying a Claude-based automation that eliminates hours of manual work, you bring both the analytical rigor and technical creativity to make it happen.
What You'll Do:
AI Strategy & Roadmap
• Define and maintain our GTM AI roadmap, prioritizing use cases by impact, feasibility, and adoption readiness
• Serve as the internal subject matter expert on AI capabilities across Claude, Gong, and other revenue tools
• Partner with RevOps, Sales, Marketing, and CS leadership to identify and size automation opportunities
• Establish governance frameworks for AI usage across the GTM org — including prompt libraries, quality standards, and change management
Process Automation & Execution
• Build and deploy AI-powered automations that eliminate manual, repetitive work across the sales cycle
• Design and maintain Claude-based workflows for tasks such as call summary generation, deal notes, CRM hygiene, outreach personalization, and internal reporting
• Develop integrations between Claude and tools in our tech stack (e.g., Gong, Salesforce, Slack, Outreach)
• Document all automations and maintain a scalable, version-controlled library of prompts and workflows
Reporting & Revenue Intelligence
• Own sales reporting and analytics for the GTM org — including pipeline health, forecast accuracy, rep productivity, conversion rates, activity metrics, and revenue attainment
• Write and maintain SQL queries to extract, transform, and analyze data from core GTM systems (Salesforce, Snowflake, etc.) in support of pipeline, revenue, and productivity reporting
• Build and maintain dashboards and reports that give sales leaders and executives the visibility they need to make fast, confident decisions
• Layer AI-generated insights on top of existing reporting — surfacing anomalies, trends, and recommendations that go beyond static dashboards
• Leverage Gong's AI features (call analytics, deal intelligence, rep coaching signals) to connect revenue intelligence to performance reporting
Sales Productivity & Enablement
• Identify and implement AI tools and workflows that reduce administrative burden on quota-carrying reps
• Measure productivity impact of AI initiatives through clear before/after metrics; socialize wins to drive adoption
• Train and enable the GTM org on new AI tools, workflows, and best practices
Tech Stack Ownership
• Own AI-related configuration and optimization across GTM tools including Gong, and any emerging AI copilots
• Evaluate new AI tools and vendors on an ongoing basis; make build vs. buy recommendations
• Collaborate with IT and security to ensure responsible, compliant AI deployment
What You’ll Bring:
• 3–6 years in Revenue Operations, GTM Engineering, Sales Operations, or a closely related function
• Proficiency in SQL – ability to indepdendently write
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