Junior Demand Generation Marketer

Confirmed live in the last 24 hours

Octopus Deploy

Compensation

$78,000 - $88,000/year

Australia

Remote

Posted March 27, 2026

Job Description

About Octopus Deploy:

Octopus Deploy sets the standard for Continuous Delivery, empowering software teams to deliver value in an agile way. Over 4,000 organizations globally – including Ubisoft, Xero, Stack Overflow, NASA, and Disney – rely on our Continuous Delivery, GitOps, and release orchestration solutions.

Founded in Australia in 2012, our team of over 300 Octonauts now spans the globe. We combine high growth and big ambitions with a sustainable, balanced working environment. Our revenue has grown consistently between 20–50% every year for the past 9 years, and we’ve been profitable for 10 out of the past 12 years. Octopus now provides the industry's most comprehensive Continuous Delivery solution for organizations operating at scale.

We’ve been remote-first since 2015 and work with an uncommon level of transparency. You can read our public handbook to learn how we work. We have a transparent approach to compensation that ensures people doing the same work with the same skill get paid the same, with well-defined career pathways. We foster a supportive, collaborative, and high-trust environment. We leave our job titles at the door and focus on doing what’s best for our customers and team. Our leaders never shy away from answering the tough questions at our all-hands calls or in 1:1s. We conduct interviews and onboarding virtually as part of being a remote-first company.

About the role:

The Junior Demand Generation Marketer is a hands-on role where you will be involved in the day-to-day execution and optimization of demand generation campaigns, working under the guidance of senior members of the marketing team. You should have a developing familiarity with the DevOps industry and be comfortable learning to target audiences around Continuous Delivery, Kubernetes, software delivery, and Platform Engineering.

You will be growing your ability to work with data and metrics, supporting the team in telling the story of how our demand generation activities relate to pipeline and eventual revenue generation.

A part of this role involves supporting events across the APAC region - helping to plan, coordinate, and run local field events, meetups, and sponsored conferences that help grow the Octopus brand with practitioners and decision-makers in that market.

To help our teams work together effectively, this remote position requires you to be located in Sydney or Melbourne, Australia.

What you’ll do:

Supporting the creation of demand generation campaign plans that contribute to the pipeline-generation goals of the Marketing and Revenue teams.
Assisting in building target audience criteria and account lists for use in campaigns.
Working with our advertising agency to help execute campaign plans, primarily on LinkedIn and Google Ads.
Helping to build and maintain reports that demonstrate the connection between demand generation activity and pipeline generation.
Supporting the coordination and execution of events across the APAC region, including local meetups, sponsored conferences, and field marketing events.
Assisting with on-the-ground logistics for APAC events, including vendor coordination, attendee communications, and event setup.
Contributing to post-event follow-up and reporting to assess event impact and feed insights back into broader campaign planning.
Building and optimizing campaign landing pages.
Working with our Developer Relations team to help distribute thought leadership content and other assets across demand gen campaigns.
Exploring media options (podcasts, videos, etc.) that can help influence our target audience.
Experimenting with AI tools to support your work.

Your background:

An interest in or developing familiarity with the DevOps industry and software delivery concepts.
Some hands-on experience with LinkedIn Ads, Google Ads, or similar advertising platforms.
Exposure to analytics tools such as Google Analytics, Plausible, Looker Studio, or Dreamdata.
Comfortable working with data and curious about how marketing activity connects to busi

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