Associate Creative Director of Design, Marketing

We are seeking an Associate Creative Director of Design to lead the full-funnel creative strategy and execution for our News product and All Access bundle subscription offering. This is a director-level leadership role for a creative visionary who can translate the value of all we offer — independent journalism and world-class lifestyle products — into campaigns that bring our brand marketing to life, drive business performance and deepen engagement with our products.

Reporting to the Creative Director, Design, Marketing, you will be a key creative leader in our marketing organization. You’ll lead a team of designers and art directors while partnering with the Associate Creative Director of Writing and key stakeholders across the News marketing team to connect The Times' brand expression, performance results and in-product experiences to lead cohesive campaigns for current and prospective subscribers—from full-funnel product launches to subscriber acquisition campaigns to app store optimization efforts and more.

We are looking for a creative leader who is passionate about both exceptional craft and the people who create it. You thrive at the intersection of brand and performance, and are just as excited to directly contribute to growth and product marketing initiatives as you are to work one-on-one with designers on their professional development. You believe that the best work comes from a culture of collaboration and continuous learning, and you know how to set a high bar for craft by both teaching and inspiring.

This is a hybrid role based in our New York City headquarters. You can expect to come into the office three days per week.

Responsibilities:

• Direct the full-funnel creative vision for News and All Access marketing, from high-impact brand campaigns to always-on global subscriber acquisition and engagement initiatives—ensuring a cohesive visual experience that drives awareness, consideration, conversion and retention.
• Inspire and direct integrated design work across paid, owned and earned channels (including digital, social, email, in-app, app stores and OOH), translating marketing strategies and performance insights into clear creative executions that result in cohesive, effective work.
• Ideate and build compelling ways to communicate the value of our key product features, transforming in-app experiences into clear and compelling marketing that deepens engagement and drives habituation.
• Guide the in-house adaptation and extension of our major brand campaigns, collaborating with our agency partners to create cohesive executions across all channels.
• Oversee the development of scalable visual systems and templates that support rapid testing and iteration across channels and audiences while maintaining a high bar for design quality and brand consistency.
• Be a dedicated leader and mentor to your team, managing a high-performing group of designers. Provide hands-on coaching, clear feedback and career development guidance, while fostering a positive team culture across the wider News marketing team. 
• Champion the marketing creative team and its work throughout the organization, serving as an ambassador for our mission and craft.
• Drive the recruitment and hiring of top full-time and temporary design talent, identifying the next generation of creative