FP&A Manager

Key Responsibilities:

• FP&A leadership
  
  
• Own end-to-end budgeting, forecasting, and long-range planning, aligning with global standards and local realities.
• Develop, consolidate, and present monthly/quarterly financial results, variance analyses, and actionable insights to regional leadership and the CFO.
• Create and maintain robust financial models (P&L, balance sheet, cash flow, KPI dashboards) tailored to the advertising/agency business.
• Revenue and profitability optimization
  
  
• Analyze client mix, project profitability, rate card utilization, and ABC/driver-based costing to improve gross margins.
• Collaborate with sales/Account leads to forecast pipeline, identify up-sell/upsell opportunities, and quantify the financial impact of new business.
• Monitor media/production spend efficiency, settlement timing, and client invoicing metrics; flag risks and opportunities.
• Advertising agency-specific finance
  
  
• Manage program/project profitability for campaigns, including allocation of indirect costs, shared services, and overhead to projects.
• Track media commissions, rebates, and credit terms; ensure accurate revenue recognition and compliance with agency standards.
• Support pitch budgeting and client ROI analysis for new business opportunities.
• Forecasting discipline and governance
  
  
• Lead monthly close coordination, OPEX discipline, and rolling forecast cadence; ensure accuracy with regional management.
• Establish and maintain forecasting processes, ownership, and timelines; implement scenario planning (e.g., market slowdowns, client churn).
• Develop and enforce internal controls, financial policies, and data integrity.
• Strategic partnering and storytelling
  
  
• Provide insightful storytelling to senior leadership: profitability trends, liquidity considerations, capital allocation, and investment cases.
• Partner with Marketing/PMO and Creative/Production leads to understand cost drivers and optimize budgeting for campaigns and content production.
• Systems, automation, and data
  
  
• Own FP&A tools (e.g., ERP/GL, BI platforms, Excel-based models, and forecasting software); drive automation of reports and dashboards.
• Ensure data integrity, standardization of metrics (revenue, gross margin, utilization, billable/non-billable, client profitability), and timely data delivery.
• Champion digital transformation efforts to streamline planning.
• Compliance and risk
  
  
• Ensure compliance with local tax, statutory reporting, and transfer pricing requirements; coordinate audits as needed.
• Identify financial risks (FX exposure, client concentration, contract terms) and propose mitigation strategies.
• People and collaboration
  
  
• Lead, mentor, and develop a small FP&A team; recruit top talent and foster a high-performance culture.
• Collaborate with regional finance teams, legal, and operations to ensure alignment on financial controls and reporting standards.

Requirements

• Education: Bachelor’s degree in Finance, Accounting, Economics; CPA/CFA or MBA preferred.
• Industry knowledge: Deep understanding of age