Partner Marketing Manager (Public Sector)

Datadog’s Public Sector Marketing team is seeking an experienced Partner Marketing Manager to build and scale co-marketing programs with our strategic public sector partners, including AWS, Carahsoft, systems integrators (SIs), and resellers to drive pipeline and brand impact. This individual will develop, execute, and optimize co-marketing campaigns and enablement programs that position Datadog as the observability and security platform of choice for U.S. Federal, State, Local, and Education (SLED) markets.

This role requires knowledge of the public sector ecosystem, government procurement processes, and the unique compliance and security requirements (e.g., FedRAMP, GovRAMP). You will work cross-functionally with sales, product marketing, field marketing, alliances, and demand generation teams to ensure partner marketing efforts are aligned to Datadog’s growth goals in the public sector.

At Datadog, we place value in our office culture - the relationships and collaboration it builds, and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What You’ll Do

• Lead partner go-to-market strategy by developing and executing joint marketing plans with key public sector partners (AWS, Carahsoft, systems integrators, resellers).
  
  
• Manage MDF through planning, approving, tracking, and optimizing partner marketing development fund investments for campaigns, events, and targeted digital programs.
  
  
• Own the end-to-end execution of partner-led and co-branded marketing activities, from planning to performance analysis.
  
  
• Create and maintain enablement resources including partner playbooks, battlecards, solution briefs, and co-branded partner collateral to position Datadog effectively with public sector audiences.
  
  
• Drive partner seller readiness through training sessions, workshops, and enablement programs that empower partners to articulate Datadog’s value in mission-critical environments.
  
  
• Develop customer success storytelling with partners by producing case studies and proof points that highlight government and education wins.
  
  
• Collaborate cross-functionally with Public Sector Sales, Field Marketing, Product Marketing, and Demand Generation teams to align campaigns, messaging, and market approach. Build relationships with partner marketing teams to maximize collaboration and program impact.
  
  
• Track and report performance using Salesforce, partner portals, and analytics to measure sourced / influenced pipeline, enablement adoption, and MDF ROI.

Who You Are

• 6+ years of experience in partner marketing, alliances marketing, or channel marketing, ideally with a SaaS or cloud technology company serving the public sector.
  
  
• Strong understanding of public sector sales cycles, procurement vehicles, and compliance requirements (FedRAMP, SEWP, GSA).
  
  
• Proven track record building co-marketing campaigns with hyperscalers (AWS, Azure, GCP) and/or leading distributors / SIs in the public sector.
  
  
• Skilled at navigating complex partner organizations and building trusted relationships across marketing, sales, and alliance teams.
  
  
• Excellent written and verbal communicator, adept at translating technical concepts into mission-relevant messaging for government audiences.
  
  
• You work fluidly across multiple internal teams and external partners.
  
  
• Strong communication skills with both technical and executive-level audiences.
  
  
• You understand the mechanics of SaaS / cloud partner ecosystems, especially managing MDF and enabling co‑marketing efforts.
  
  
• Self-starter who thrives in a fast-paced, collaborative environment.

 

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you’re passionate about technology and want to grow your skills, we encourage you to apply.

 

Why Join Datadog Public Sector Marketing

You’ll join a fast-moving, data-driven team executing high-impact