Senior Director, International - Digital

OVERVIEW

Alo Yoga is seeking an executive-level, entrepreneurial-minded leader to be our Senior Director, International - Digital, where this person will help shape and accelerate our global growth and oversee our market performance. This is a career-defining opportunity to own and scale a sizable and high-impact international business across the Americas, Europe, the Middle East, and Asia.

Reporting into senior leadership, this role will serve as a thought partner in defining international strategy while driving hands-on execution across markets. The Senior Director will oversee performance management, identify growth levers, and coordinate closely with cross-functional teams to unlock profitable expansion. This is initially an individual contributor role with a growth-plan to evolve into direct team management as the business scales.

The ideal candidate is a strategic generalist with strong analytical rigor, operational depth, and a global mindset — someone who thrives at the intersection of strategy and execution. 

This role offers a unique opportunity to shape Alo’s international future, operate as a key strategic partner to leadership, and drive meaningful global impact at a pivotal stage of growth.

RESPONSIBILITIES  

• Own weekly international business reporting, including performance tracking, diagnostics, and deep dives to identify risks and growth opportunities across individual markets

• Drive P&L management for the international business, identifying and activating levers to grow revenue and improve profitability

• Partner closely with Digital Growth team on retention, lifecycle, and customer acquisition strategy

• Work cross-functionally with Site Merchandising, Marketing, Digital Operations, Regional Retail Leadership, and other key stakeholders to accelerate international performance

• Identify and evaluate localization opportunities (e.g., pricing strategy, distribution models, checkout experience) in priority markets while balancing global scale and operational efficiency

• Develop market-level strategies to optimize customer acquisition, conversion, retention, and lifetime value

• Serve as a strategic thought partner to leadership on international growth priorities, investments, and expansion plans

• Build scalable frameworks and operating rhythms to support continued global expansion

• Influence without authority across teams to align priorities and execute effectively

QUALIFICATIONS

• Senior Director+ level experience with demonstrated ownership of a meaningful P&L or business segment

• Strategic generalist with strong analytical capabilities and comfort navigating both high-level strategy and detailed execution

• Operationally minded with a track record of driving measurable business impact

• Experience influencing and collaborating cross-functionally across merchandising, marketing, digital, and operations

• Digitally savvy with a strong customer orientation and understanding of e-commerce and growth dynamics

• Global mindset with experience managing or scaling businesses across the Americas, Europe, Middle East, and/or Asia

• Experience in marketing and/or growth is strongly preferred

• Open to beginning as an individual contributor with the opportunity to build and manage a team over time