Content Publicity Coordinator

Confirmed live in the last 24 hours

Roku

New York, New York

Hybrid

Posted March 31, 2026

Job Description

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the role

This role will support and execute strategic press campaigns for Roku's Content portfolio including Roku Originals, The Roku Channel, Roku’s sports initiatives, and Howdy — Roku’s newly launched subscription-based service. The ideal candidate is a strong writer and strategic communicator with an understanding of the media landscape, exceptional organizational skills, and the ability to manage multiple projects in a fast-paced entertainment environment.

For New York Only - The estimated annual salary for this position is between $68,000 and $76,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What you’ll be doing

Execute and support integrated publicity campaigns across broadcast, trade, radio, and digital media in support of Roku Originals
Draft and distribute press materials including press releases, blog posts, etc. to secure impactful coverage for Roku’s Content business
Oversee all collateral materials including coverage reports, go-to-market decks, and campaign recaps to support both internal stakeholders and external partners
Provide executive communications support, including preparation and briefing for media interviews
Lead partner communication as it relates to FAST channels and sports licensing deals
Serve as a central communicator/liaison across talent, agency partners, production studios, agents, and internal executives
Coordinate press initiatives and experiences including mailers, set visits, etc
Support internal and external industry events including film festivals, screenings, and client events
Partner cross functionally with marketing, social, and content programing teams to ensure alignment across all launches