Senior Account Based Marketing Manager, Australia & New Zealand, ANZ Marketing Team, Amazon Web Services

Elevate marketing strategies and drive transformative growth across Australia and New Zealand by crafting compelling, account-based marketing campaigns that resonate with target accounts and deliver exceptional business impact.

Our team is seeking an innovative ABM marketing professional who can develop and execute strategic account-based marketing programs, turning deep account insights into powerful engagement opportunities that accelerate pipeline and revenue growth.

A Day in the Life
As our Senior ABM Marketing Manager, you'll collaborate with cross-functional teams including sales, product marketing, and customer success to design and implement targeted ABM initiatives that speak directly to priority accounts in the ANZ market. Your day might involve analysing account engagement metrics, developing personalised account strategies, coordinating executive events, and building relationships with key stakeholders across target accounts.

About the Team
We are a dynamic group of marketing professionals dedicated to understanding and connecting with our most strategic accounts. Our team values creativity, data-driven decision-making, and collaborative problem-solving. We're committed to developing ABM strategies that not only meet business objectives but also create meaningful, personalised connections with decision-makers at our target accounts.


Key job responsibilities
* Develop and execute comprehensive account-based marketing campaigns targeting high-value enterprise accounts in the ANZ region
* Design and implement multi-touch, multi-channel ABM programs that align with account-specific business objectives and buying journeys
* Create personalised engagement strategies for target accounts, including executive roundtables, customer events, and bespoke content experiences
* Plan and execute strategic events including executive briefings, industry forums, and account-specific workshops to drive engagement and pipeline acceleration
* Collaborate closely with sales teams to develop account plans and coordinate marketing activities that support account penetration and expansion
* Leverage intent data and account intelligence to identify engagement opportunities and optimise campaign tactics
* Analyse campaign performance at the account level and provide strategic, data-driven recommendations for continuous optimisation
* Manage relationships with vendors and agencies to deliver high-impact ABM programs and events

Basic Qualifications

- 7+ years of experience in account based marketing, field marketing, or demand generation with demonstrated success in enterprise account engagement
- Proven experience developing and executing account-based marketing campaigns that drive measurable pipeline and revenue outcomes
- Strong event management experience, including executive events, customer forums, and account-specific experiences
- Demonstrated ability to work collaboratively with sales teams to align marketing activities with account strategies
- Strong analytical skills with experience in campaign performance optimisation and account-level measurement
- Advanced understanding of the ANZ market and enterprise business landscape
- Exceptional project management capabilities with ability to manage multiple complex programs simultaneously

Preferred Qualifications

- Experience in stakeholder management, including influencing executive level global leaders
- Advanced experience with customer relationship management systems and account intelligence platforms
- Experience in technology or IT industry marketing, particularly in cloud or enterprise software
- Strong vendor and agency relationship management skills
- Experience working in collaborative, matrix organisational structures
- Track record of building and scaling ABM programs from pilot to full production

Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

IDE statement:
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Re