Content Strategy & Analysis Associate

Confirmed live in the last 24 hours

Roku

Toronto, Canada

Hybrid

Posted April 13, 2026

Job Description

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the team

Roku’s Content team is responsible for driving the strategy, execution and continued management of licensed and original content and content partnerships for The Roku Channel across the US and international territories including: Brazil, Canada, Mexico and the UK and the newly launched subscription streaming service Howdy. The team encompasses Content Acquisition (responsible for deal strategy and negotiation to acquire Movies, TV Series, FAST Channels, and more), Content Partnerships (responsible for managing Roku’s hundreds of content partners), Content Strategy & Planning (responsible for guiding content investments and windowing tactics to maximize engagement and ROI). 

About the role

We’re seeking a Content Strategy & Analysis Associate to help shape and execute content strategy for VOD and FAST across subscription and ad-supported services. This role transforms complex data into clear insights, dashboards, and actionable strategies that drive acquisition, engagement, and retention. You’ll leverage market trends, audience insights, and performance analysis to guide content acquisition, partnerships, planning, and scheduling. Key responsibilities include developing strategic recommendations based on historical performance, building dashboards and reports, and delivering concise, impactful insights to leadership. Collaboration with cross-functional teams will be essential to enhance tools, ensure reporting accuracy, and advance analytics capabilities.

This is a unique opportunity to influence the future of streaming entertainment. The ideal candidate combines strategic vision with strong analytical skills, excels at storytelling through data, and thrives in a fast-paced environment. Position based in Toronto, Canada.

The work we do can be challenging, but that's why we enjoy it so much. The ideal candidate isn't a bystander. They are curious and engaged, wi

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