Senior Digital Campaign Manager (12 month FTC)

What you'll do:

• Orchestrate paid media strategies for artists across all funnel stages, covering events like music, tour and merch releases
• Manage the end-to-end delivery of digital media campaigns for your artists. This includes planning, buying and managing ad space, monitoring performance and recommending as well as actioning strategy changes as needed
• Work closely with label marketing managers, creative leads, other campaign managers and wider central audience development teams (e.g. CRM, creator strategy, analytics and insights)
• Actively communicate platform & industry-related shifts, tactics & learnings to both labels & central teams to keep SME UK’s digital media team delivering best-in-class campaigns
• Collaborate with the central digital media operations and reporting team to turn insights into action, partner on testing opportunities and adapt to new findings
• Be the digital media expert in your label, communicate why a campaign or creative worked and lead in terms of innovation, optimisation as well as testing initiatives
• Proactively present and share successful campaigns and learnings with wider digital media, central and label teams as well as company-wide forums

Who you are:

• Previous digital media campaign experience and strong technical platform expertise required, with understanding of creative asset and targeting best practices per platform
• Hands-on experience working with creative teams and deliver results in their language
• Comfortable navigating performance dashboards and benchmarks. Able to interpret campaign data, explain shifts clearly and recommend data-led optimisations
• Exceptional project management skills with proactive optimisation mindset. Able to pivot quickly and comfortable working collaboratively across multiple projects
• Understanding of music business and digital music landscape preferred but not required

What we give you:

• You join a vibrant global community with the opportunity to channel your passion every day 
• A modern office environment designe