Digital Marketing Specialist/Coordinator

 

About Natera:

Natera is a global leader in cell-free DNA (cfDNA) testing, dedicated to helping families and healthcare providers make more informed decisions. Through cutting-edge technology and a commitment to innovation, Natera offers genetic testing solutions that span reproductive health, oncology, and organ health. We are passionate about delivering accurate, actionable insights that improve patient outcomes and transform the way diseases are detected and managed.

 

Job Summary:

We’re looking for a highly organized and execution-focused Digital Marketing Coordinator to support the planning, execution, and optimization of integrated marketing campaigns. This role is ideal for someone who thrives in the details, enjoys managing multiple projects at once, and is excited to turn data into insights that improve marketing performance. In this role you will also help launch new marketing initiatives, partner cross-functionally to improve marketing performance and maximize impact across channels.

 

Job Type:  Fully remote (must be based within the United States) temp-to-perm role. This individual will start on a contract basis and will have the opportunity to convert to a permanent employee typically within 6 months to a year. This timeline is dependent on performance and business needs.

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Key Responsibilities:

Campaign Execution & Support

• Assist in the execution of digital and integrated marketing campaigns across channels (email, web, paid media, social, video, etc.)

• Coordinate campaign timelines, deliverables, and approvals to ensure on-time launches

• Support asset trafficking, QA, and deployment in marketing platforms and tools

• Maintain campaign documentation, briefs, and status updates

• Coordinate with agencies on asset development, revisions, and delivery against campaign requirements.

• Coordinate with digital and media partners to ensure accurate setup and timely activation of all campaign assets.

• Escalate risks and blockers with proposed solutions.

 

Digital Marketing Asset Management

• Own day-to-day coordination of marketing assets, from intake through production, launch and activation. 

• Manage timelines, deliverables, and approvals across internal teams and external vendors