Clinical Senior Marketing Manager

We are seeking an accomplished Senior Marketing Manager to drive strategic marketing initiatives that support our expanding Autoimmune therapeutic area business (both full-service outsourcing [FSO] and Functional Service Provider [FSP] models), and our core CRO portfolio. This role requires a highly autonomous leader with strong cross‑functional collaboration skills and the ability to translate global strategy into high‑impact execution.

In this position, you will shape and refine service messaging, design and deliver integrated marketing campaigns, generate qualified leads, and empower a growing sales team in achieving their targets. You will work closely with sales and operational stakeholders to elevate market awareness, strengthen our value proposition, and accelerate lead generation across key service lines.

• Service Marketing & Content Development
  • Lead and own strategic planning of marketing efforts for assigned areas, specifically all therapeutic marketing for our growing Autoimmune therapeutic area, clinical FSP, and related services. Support other services within our CRO offerings as assigned
  • Create messaging frameworks relating Feature/Advantage/Benefit (FAB) with proof points to optimize market positioning
  • Work with stakeholders (and agencies as needed) to create compelling, differentiated messaging based on the FAB analysis to drive product awareness and engagement with clients
  • Develop content strategies to leverage the messaging, considering omnichannel approaches
  • Drive the development, implementation, and optimization of sales enablement tools to activate the sales force in attainment of financial targets
  • Identify Autoimmune and FSP client profiles in cooperation with Lead Generation and Inside Sales Team

• Digital Marketing & Social Media
  • Develop and execute a digital content strategy, leveraging an omni-channel approach including blogs, website, SEM, SEO, AI search, social media, and other channels.
  • Ensure consistent messaging and engagement with key stakeholders across digital platforms.
  • Monitor impact of digital strategy to prioritize highest ROI activities
    
    
• Thought Leadership & Stakeholder Engagement

• Collaborate with operational, medical/scientific and commercial teams to identify relevant topics and ensure high-quality content delivery.
• Incorporate a thought leadership strategy demonstrating Precision’s focused approach to autoimmune, oncology, rare indications, and other areas identified by commercial strategy, using video, white papers, and other channels to maximize exposure
• Proactively, work with stakeholders across Precision businesses to foster convergence and holistic storytelling

• Event Management
  • Lead cross-functional planning and execution of a yearly conference strategy for assigned areas including budgeting, messaging, and execution in partnership with the PFM event team.
  • Attend select events in person

• Leadership & Strategic Contribution
  • Provide expertise and guidance to team members and cross-functional partners.
  • Lead and manage complex projects or functional areas, ensuring alignment with business goals.
  • Actively contribute to the development of departmental strategies and marketing plans.
  • Continuously improve technical skills and stay current with emerging technologies and marketing trends.
  • Ensure projects are delivered on time and within budget across the entire project lifecycle.
  • Provide competitive intelligence input to drive growth strategies.
  • Mentor junior team members and contribute to talent development across the marketing function
  • Serve as a strategic advisor to senior leadership on marketing initiatives and business impact
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• Reporting:
  • Monthly reporting on all activities relevant to assigned business areas, conference planning and u