Campaign Marketing Manager (12 Month Contract)

Confirmed live in the last 24 hours

PlayStation

Canada, Mississauga, ON

Hybrid

Posted March 30, 2026

Job Description

Why PlayStation?

PlayStation isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, acclaimed PlayStation software titles from PlayStation Studios, and more.

PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.

Campaign Marketing Manager (contract)
Mississauga, ONT (hybrid)
**Please note, this is a 12-month contract position, through our Staffing Partner

Role Overview:

Your role is to bring to life software, brand, hardware or peripheral global marketing strategies locally by developing, augmenting and executing campaigns to ensure they create impact and resonate with local audiences. Leading the execution of go-to-market strategies, you’ll work collaboratively with the wider marketing team to deliver on key marketing and business KPI’s.

What you’ll be doing:

Responsible for Campaign Management on an assigned mix of campaigns annually that can range from 1st & 3rd Party software, Brand, Hardware or Peripherals, according to the fiscal year priorities and launches

Work with Global Games Brand Marketing or Global Product Marketing to disseminate product information and global strategies, provide feedback on local market nuances and evangelise the product with local internal stakeholders

Lead end-to-end local marketing campaigns for product launches, translating market and audience insights into a comprehensive marketing plan, briefing agencies, and delivering post-campaign analysis; act as the primary owner and point of contact across internal stakeholders including Sales, Channel Experience, Communications, and Finance.

Own paid media strategy and activation for assigned campaigns, including review and approval of central media plans, development of local media approaches, and oversight of asset adaptation or bespoke creative production required to execute in market.

Drive operational delivery of campaigns, developing and managing work-back schedules that coordinate briefing, localization, approvals, and multichannel execution to ensure global campaigns launch on time and to plan.

Where budget allows leads partnership, event/activation and sponsorship extensions that support campaigns that leverage cultural nuances and/or resonate with local audiences

Work collaboratively with PR, Influencer/Creator, Content Communications local leads to ensure integration and alignment of earned, shared and owned approaches and content to overall campaign strategies and ph

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