Senior Director, Demand Generation & Campaigns

The Basics:

The Senior Director of Integrated Marketing is a global strategic leader responsible for architecting and executing Tanium’s end‑to‑end integrated marketing strategy. This role brings together messaging, audience targeting, channels, and cross‑functional execution into a cohesive, high‑impact GTM engine that drives awareness, demand, pipeline, and revenue. 

Reporting to the SVP of Growth Marketing, this leader owns the company’s global tiered campaign framework and orchestrates multi-channel programs that span broad‑based channels, webinars, trade shows, email and nurture, sponsored content, and other demand motions. They will partner closely with Product Marketing, Digital/Web, Events, Field & Partner Marketing, SDR, Sales, and Customer Marketing to ensure programs land seamlessly across regions and deliver measurable business impact. 

This is a rare opportunity to lead a global integrated marketing organization inside a fast‑growing category leader. You will shape how Tanium shows up in the market, elevate our narrative, orchestrate multi‑channel excellence, and build a world‑class engine that drives awareness, demand, and long‑term growth. 

*This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of three days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.

 

What you’ll do:

Lead Global Integrated Marketing Strategy 

• Develop and own Tanium’s global integrated marketing strategy, aligning messages, audiences, and channels across the full customer journey. 
• Design and govern the tiered campaign framework (Tier 1, 2, 3), ensuring consistency and scalability across corporate, regional, and partner motions. 
• Partner closely with Product Marketing to translate positioning, personas, and product launches into unified global campaigns.<