German Content Specialist
Confirmed live in the last 24 hours
VML (Wunderman Thompson)
Job Description
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
VML Luxembourg
VML Luxembourg is one of the leading Amazon consulting agencies in Europe. Offering 360° services for Amazon, we have a diverse range of products and services in various sectors to ensure long-term sales growth, ranging from creating multilingual content and listings to all aspects of advertising, including sales promotion, PPC and programmatic campaigns. We are part of WPP, the world’s largest digital media agency, and manage WPP’s European Center of Excellence for Amazon (ACE) dedicated to maximising performance, driving sales and building brands on the Amazon platform.
The opportunity:
A German Content Specialist is required to join our Luxembourg Content Team. We are looking for someone with native German verbal and written communication skills and a strategic mindset to shape and optimise content in a rapidly evolving search landscape.
What you’ll be doing:
- Definition of content strategies that ensure relevance, consistency, and performance across all product categories and platforms
- Design and creation of informative and compelling product descriptions for promotional purposes, optimised to drive customer engagement and conversions, based on data provided by clients (samples, text, images)
- Content creation and translation for a wide variety of product categories (cosmetics, sports, clothing, home, furniture, electronics, toys, garden, etc.)
- Integration of SEO and GEO best practices into all content to ensure visibility
- Coordination and cooperation within an international team and with international clients
- Quality assurance through continuous monitoring and updating of content
- Analysis of product information and consumers
What we want from you:
- University/college degree (preferably in translation, marketing, communication, linguistics, or a related field)
- Native-level German, with excellent writing, editing, and communication skills
- Strong command of English, for collaboration with our international team
- Hands-on experience with content strategy and SEO, as well as an understanding of GEO principles for AI-powered search platforms
- Familiarity with the e-commerce ecosystem
- Good knowledge of Microsoft Office
- Ability to work in a team
- EU work permit
If you know some of this, even better:
- Ability to translate from any language supported by AI programs
- Knowledge of French or other languages is a plus
What we can offer you:
Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you g