[TECH] Senior Product Manager [CONSUMER] B2B

Boilerplate

At HelloFresh, we want to change the way people eat forever by offering our customers high-quality food and recipes for different meal occasions. Over the past 10 years, we've seen this mission spread around the world and beyond our wildest dreams. Now, we are a global food solutions group and the world's leading meal kit company, active in 18 countries across 3 continents. So, how did we do it? Our weekly boxes full of exciting recipes and fresh ingredients have blossomed into a community of customers looking for delicious, healthy, and sustainable options. The HelloFresh Group now includes our core brand, HelloFresh, as well as: Green Chef, EveryPlate, Chefs Plate, Factor_, and Youfoodz.

Work with HelloFresh in Warsaw and its HelloTech organisation, HelloFresh’s global technology backbone with more than 1000 people, building the digital products that power our end-to-end food experience. From meal kits and ready-to-eat meals to specialty offerings like pet food and premium meat & seafood, HelloTech creates the platforms that bring tailored food solutions to millions of customers every month.

Our subscription-based, direct-to-consumer model relies on technology at every step, from customer-facing apps and personalization logic to pricing, forecasting, supply chain optimization, and initiatives that help reduce food waste. While our brands operate independently to serve distinct customer needs, they are united by shared platforms, data, and operational excellence built by HelloTech.

HelloTech works in autonomous, cross-functional alliances, each owning a specific product or domain end to end. By working with our Warsaw office, you will help shape scalable, data-driven products used across our markets, working with a modern tech stack and international teams to continuously improve how people discover, order, and enjoy HelloFresh’s products, today and in the future.

About the role: What's in the Box

The Total Addressable Market Expansion (TAM) Alliance helps HelloFresh grow by launching our core products in more markets and expanding our offerings through multiple brands and verticals.

The TAM Expansion Alliance and the New Ventures Tribe are looking for a seasoned Product Management professional for the role of Senior Product Manager for Good Chop, who will have end-to-end ownership of the Good Chop customer experience across purchase, subscription, meal selection and ordering, loyalty, and engagement. This role positions you to have a direct impact on the growth and success of one of our fastest-growing brands (and fastest-growing brand in its industry!) - Good Chop. You’ll do that by developing a deep, data-driven understanding of customers’ problems and motivations and creating innovative, easy-to-use, and engaging digital experiences. The unique nature of the protein subscription space and the customer needs require innovative experiences driving the growth of the whole vertical. It will be your responsibility to ensure the continued success and further growth of the whole Good Chop business together with the Good Chop MD and other Product Managers for Good Chop.

You will be an individual contributor who will define the long-term vision, set data-driven multi-quarter roadmaps to get there, and own the technical delivery of new features together with a senior engineering team. In this strategic role, you’ll collaborate closely with your Staff Product counterpart, your cross-functional team, commercial stakeholders, and senior leadership to drive the right investments in the coming years.

Above all, we are looking for people who will make HelloFresh better. We believe there are many different ways of developing skills and we love diverse experiences! So even if you don’t “tick all the boxes” but think you’d thrive in this role, we would really like to learn more about you.

What you’ll do

• Vision and innovation: Discover, define, and execute a long-term vision for Good Chop’s digital experience - a cornerstone component of the whole vertical at HelloFresh.
• Data ownership: Own key input metrics across acquisition, engagement, and retention, directly impacting the brand’s P&L.
• Roadmap and execution: Own a multi-quarter roadmap to deliver, together with a cross-functional team of Engineers, Product Designers, Researchers, Product Analysts, and senior business stakeholders against your strategies and vision.
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