Partner Marketing Manager, Cloud Partners

About the role

As a Partner Marketing Manager at Anthropic, you will play a pivotal role in building and scaling our partner marketing initiatives with the world's leading cloud technology partners. You will develop and execute comprehensive go-to-market programs that drive enterprise adoption of Claude through strategic partnerships.

In this role, you will craft compelling joint value propositions, create executive-level marketing campaigns, and build scalable enablement programs that empower our partners to successfully position and sell Claude to enterprise customers. You'll be a key connector between Anthropic's partner organization and our marketing teams, ensuring seamless execution of high-impact programs that accelerate pipeline and revenue growth.

This role requires someone who can think strategically about long-term partner relationships while also rolling up their sleeves to execute flawlessly on campaigns, events, and enablement initiatives. You'll need to balance the art of relationship-building with the science of measuring marketing impact, always keeping the focus on driving measurable business outcomes for both Anthropic and our partners.

Responsibilities

• Design and execute comprehensive go-to-market programs with our major cloud partners, AWS, Azure, and Google Cloud focusing on enterprise customer acquisition
• Develop joint marketing campaigns targeting C-suite and senior decision-makers at enterprise organizations, creating compelling narratives around AI transformation and business value
• Build partner messaging frameworks and create high-quality enablement materials (pitch decks, solution briefs, case studies, demo scripts) that empower partners to effectively position Claude
• Lead end-to-end campaign execution with partners, coordinating across product marketing, demand generation, field marketing, and events teams to ensure flawless delivery
• Establish and manage joint business planning processes with key partners, including quarterly planning, campaign calendars, and success metrics
• Collaborate with partner sales teams to identify priority accounts and develop account-based marketing strategies that leverage partner relationships
• Create and maintain a partner marketing content library and resource center, ensuring partners have easy access to the latest materials and messaging
• Track, measure, and report on partner marketing performance, including partner-sourced pipeline, influenced revenue, and campaign ROI
• Represent Anthropic at partner events, executive briefings, and industry conferences as needed
• Build scalable processes and playbooks that can be replicated across the partner ecosystem as we grow

You may be a good fit if you

• Have 10+ years of marketing experience, with significant focus on partner marketing in B2B technology environments
• Have deep expertise building and executing partner marketing programs with cloud partners in a startup or scale-up environment - experience working for a late-stage, hypergrowth or pre-IPO technology company is required for this role
• Demonstrate strong understanding of enterprise buyer journeys and can create marketing programs that resonate with C-level executives
• Are skilled at developing compelling joint value propositions that articulate clear business outcomes for enterprise customers
• Have proven ability to manage complex, cross-functional initiatives with multiple stakeholders across organizations
• Excel at building trusted relationships with partner marketing and sales teams, establishing yourself as a strategic advisor
• Are highly organized and detail-oriented, with demonstrated ability to manage multiple programs simultaneously while maintaining quality
• Possess excellent written and verbal communication skills, with experience creating executive-level content and presentations
• Are data-driven and comfortable tracking marketing metrics,