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SW Business Development Manager - Automotive

NXP SemiconductorsNXP Semiconductors·Semiconductors

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About the role

Key Responsibilities

1. Customer Engagement & Business Development

  • Support GKAMs in expanding footprint at key OEMs and securing early entry points for new SW programs.
  • Establish strong relationships with SW R&D leaders, system architects, technical program owners, and platform strategists within OEMs, Tier1s, and eco system partners.
  • Identify, qualify, and pursue new software opportunities (MotionWise, CoreRide, SDV platforms, etc.) in alignment with regional and global sales strategy.
  • Act as the interface for software products, positioning NXP solutions in customer roadmaps.

2. Opportunity Management & Funnel Growth

  • Build a robust opportunity pipeline across prioritized accounts
  • Lead early‑stage discussions (evaluations, PoCs, Design Wins opportunities), ensuring smooth handover internally.
  • Support large-scale serial program pursuits by engaging both technical and commercial stakeholders.

3. Internal Alignment & Cross-Functional Collaboration

  • Collaborate closely with GKAMs, Regional Auto Sales Leads, the Product Line and Engineering teams.
  • Contribute to training and enablement of regional Sales teams on the Software Customer Journey.

4. Market & Customer Insight

  • Monitor SDV market evolution, competitive landscape, and customers’ SW architecture strategies.
  • Provide structured feedback to Sales, Product Line and Marketing organizations to refine roadmap and value proposition.

Profile Requirements

  • Strong experience (10-15 years) in automotive software, ECU domains, or SDV‑related technical sales.
  • Proven ability to sell complex technical/software offerings to OEM and Tier1 R&D communities.
  • Strong influencing skills with technical and management stakeholders.
  • Experience working with international, cross-functional teams.
  • Results-driven, autonomous, able to navigate ambiguity and drive early-stage engagements.
  • Business fluency in English; regional language skills highly valuable
  • Availability for frequent customer travel.


More information about NXP in India...

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Aplyr's read

NXP Semiconductors drives innovation in the automotive and IoT sectors, attracting engineers and tech experts dedicated to cutting-edge semiconductor solutions.

Synthesized from recent postings & public sources

What's promising

  • Strong focus on automotive and IoT markets, driving growth.
  • Global presence offers diverse career opportunities for engineers.
  • Investment in R&D supports innovation and technological advancement.

What to watch

  • Highly competitive semiconductor industry may pressure margins.
  • Dependence on automotive sector exposes company to market fluctuations.
  • Complex global supply chains can lead to operational challenges.

Why NXP Semiconductors

  • Leading provider of secure connectivity solutions for embedded applications.
  • Pioneers in automotive radar and advanced driver-assistance systems.
  • Robust portfolio in secure identification solutions sets it apart.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About NXP Semiconductors

NXP Semiconductors

NXP Semiconductors

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NXP Semiconductors is a global semiconductor company that provides high-performance mixed signal and standard product solutions. The company focuses on automotive, security, and IoT applications.

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