Marketing Professional

When joining PerkinElmer, you select an experienced and trusted leader in scientific solutions, with the support of a global service network and distribution centers, providing the right solution, at the right time, to meet critical customer needs.  With over an 80+ year legacy of advancing science and a mission of innovating for a healthier world, our dedicated team collaborates closely with commercial, government, academic and healthcare customers to deliver our broad portfolio of analytical solutions, and OneSource services.

Job Title

Marketing Professional

Location(s)

Seoul

Job Description

Responsibilities

• Fill the necessary sales pipeline to support the sales financial targets.  This role is responsible for monitoring the overall pipeline and filling the marketing sourced part, to appropriate levels.  
• Translate sales objectives into strategies and project plans for marketing support.
• Maintain a strong relationship and communication plan with the commercial leaders in sales and marketing along with the Applied, Food, and OneSource business units.
• Ensures their teams are performing to the top of their ability, stay on target, receive appropriate prioritization, receive necessary training, and have open communications with their manager.
• Monitors budget and effectiveness for owned responsibilities.  Develops clear ROIs around program spend and switches to most effective tactics when needed.
• Reviews digital plans and ensures execution and ROI: social, email, Kakao, and 3rd party.
• Leads the relationship with new partners and ensures a solid collaboration path.
• Execution of localized/customized global campaigns in Korea.
• Maintains lead, opportunity, and attendance targets for complete yearly events list.
• Ensures the sales team’s quarterly objectives include driving customer engagement, customer awareness, and new customer acquisition.
• Presents marketing plans on any required global and regional review calls.
• Engage with sales teams to coordinate and maximize impact of marketing activities
• Maintains timely field communication vehicles (Training, Internal Newsletters)
• Oversee regional new product launches, coordinating and interlocking with global teams and regional teams
• Works closely with Product Line Leaders and Sales Team on changing priorities to maximize effectiveness of campaigns and events throughout the year
• Determine sales enablement needs, and work with global marketing to develop needed tools
• Ensure field marketing activities are aligned with business objectives, messaging and corporate brand.
• The candidate will spend time in the field to develop a deep understanding of customer needs and market opportunities in target markets and with key growth products.
• Other duties as assigned

Basic Qualifications

• Knowledge and experience in science and/or analytical technologies is required. 
• Minimum of a bachelor’s degree in business, communication, marketing, the sciences (must have communications experience if degree in the sciences).
• Minimum of 5+ years of marketing communications experience. Sales experience a plus.
• Solid skills using a variety of computer programs including Microsoft PowerPoint, Word, Outlook, Excel, Adobe Suite.
• Knowledge of WeChat, landing page practices, Google Analytics, and Sales Force.
• Excellent written and verbal skills, copy write skills a plus.
• A can-do and win-win attitude and ability to multi-task.
• Strong project management skills and an adaptive and flexible attitude.  To be successful, the candidate will need to flex with the needs of the business while ensuring that project objectives are completed along planned timelines.
• Strong team player, able to work across boundaries and teams.

Preferred Characteristics

• The candidate will spend time in the field to ensure that they develop a deep understanding of customer needs and market opportunities
• Travel to support meetings, customers, and events as necessary
• Overall 20%-40%