Senior Manager, Retail Execution Specialist (Reyes)

Job Description Summary:

BODYARMOR Sports Nutrition is a fast-paced, dynamic environment where brand builders work together with the goal of becoming innovative game-changers in the world of sports and active hydration. Extreme passion and teamwork are the essentials of being a successful member of the BODYARMOR Sports Nutrition team – which consists of BODYARMOR and POWERADE brands. BODYARMOR Sports Nutrition exudes an entrepreneurial culture backed by the resources and insights of one of the world’s most iconic companies, The Coca-Cola Company, which acquired BODYARMOR in 2021. This unique environment gives employees the ability to move quickly, exceed expectations, develop valuable relationships, and have fun while we work to achieve our goal of becoming #1 in Sports Hydration. 

BODYARMOR is looking for a Retail Execution Lead to join our team 

The Retail Execution Lead is responsible for driving superior in‑market execution across the advanced hydration portfolio. This role leads a team of Retail Execution Specialists (RES) and Senior RES, ensuring consistent adherence to BODYARMOR/Powerade retail standards, developing talent, and partnering cross‑functionally to deliver sales and execution excellence at scale.

RESPONSIBILITIES:

• Lead & Develop the Retail Execution Team
  • Direct, coach, and support a team of Retail Execution Specialists and Senior RES to deliver executional excellence and business growth.
  • Conduct regular market visits to inspect execution, reinforce expectations, and provide real‑time coaching.
  • Ensure consistent delivery against the BODYARMOR/Powerade “Look of Success” standards across all retail accounts.
• Drive Best‑in‑Class Retail Execution
  • Champion incremental displays, merchandising execution, and activation that accelerate brand visibility and availability.
  • Ensure flawless execution of programming, promotions, distribution, and display requirements.
  • Partner closely with field, key account, and execution teams to align priorities and maintain clarity of expectations.
• Talent Development & Capability Building
  • Utilize enterprise sales training resources and identify additional learning needs to elevate team capabilities.
  • Build development plans tailored to individual skill gaps and team-wide improvement areas.
  • Foster a high-performance, accountable culture through structured coaching, performance check-ins, and recognition.
• Performance Management & Market Analytics
  • Use reporting tools and scorecards to analyze performance, identify gaps, and drive action plans at the store and territory level.
  • Interpret market data to uncover opportunities, address deficiencies, and track weekly execution progress.
  • Communicate performance trends and priorities consistently across team members and partner groups.
• Cross-Functional Collaboration & Alignment
  • Collaborate with commercial, key account, bottler, and field leaders to ensure alignment on execution standards and success metrics.
  • Communicate activation plans, priorities, and expectations clearly to all stakeholders.
  • Represent the retail execution perspective in planning sessions and post-event performance reviews.

REQUIREMENTS:

• Bachelor’s Degree required or relevant experience

• 5+ years DSD or Account Management experience required
• Ideal candidate would be located in Northern or Southern California or Chicago.

• Beverage industry experience preferred

• Must be self-motivated, coachable, and highly organized with a strong desire to grow and produce results 

• High level of professionalism and excellent interpersonal skills

• Proactive approach with entrepreneurial skill set

• Microsoft Office proficiency 

• Ability & willingness to lift 40-50lbs

• Exceptional communication skills and ability to concisely articulate initiatives and actionable steps to broader team and distributor partners. 

• Team player who easily works cross-functionally with other team members to develop and implement sales, corporate and field marketing initiatives at the customer level.   

• Must be able to quickly assess the needs of the business, develop an action plan & manage the required change. The ability to effectively intermingle with a wide variety of business professionals is essential. 

• Must have a passion for brand building and long-term growth. 

• Must be computer efficient in Microsoft Office, customer specific sales reporting as well as syndicated IRI and/or Nielsen data.

• Position requires substantial travel (75%-85%) within the geographic territories.
• Must hold and maintain a valid driver's license and be able to drive long distances Motor Vehicle Records must satisfy Company standards per Driving Policy

• Experience working with bottler systems or franchise bottling partners.
• Previous experience in sales, field execution, or customer development roles.
• Familiarity with retail execution tools, dashboards, and internal reporting systems.
• Experience leading field teams in beverage, CPG, or retail operations.
• Strong understanding of retail execution fundamentals, merchandising standards, and display strategy.
• Ability to analyze data, draw insights, and build action-oriented plans.

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Skills:

Client Service, Communication, Contracts, Key Accounts, Marketing, Microsoft Office, Negotiation, Persuasion, Pricing Strategies, Sales Cycle, Sales Process, Waterfall Model

Pay Range:

$119,000 - $145,800

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

15

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Location(s):

United States of America

City/Cities:

Remote

Travel Required:

76% - 100%

Relocation Provided:

Yes

Job Posting End Date:

April 10, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.