About the role

Aplyr's Quick Take

This role is about creating and managing content for both internal and external communications at Vistra. You'll be writing, editing, and producing materials like articles, social media posts, and presentations, while collaborating with various teams. It's primarily an individual contributor position focused on storytelling and strategic messaging.

Good fit

Ideal candidates have 5+ years in content writing or corporate communications, are strong writers with attention to detail, and are comfortable working with cross-functional teams. A background in digital storytelling and familiarity with generative AI is a plus.

Worth noting

The role emphasizes innovation and collaboration across multiple departments, which may appeal to those who enjoy a dynamic work environment. However, the job spec lacks clarity on specific day-to-day tasks and metrics for success.

If you have what it takes to become part of the Vistra family and would like to start a promising career with a global leader, take a look at the exciting employment opportunities that are currently available and apply online.

Job Summary

The Communications Specialist & Content Creator develops compelling content and supports strategic communications across Vistra’s internal and external channels. This role combines creativity and execution, producing high-quality writing, visuals, and digital storytelling while helping to manage communication plans that inform and engage employees and stakeholders.
The ideal candidate is a strong writer with a sharp eye for detail, a passion for brand storytelling, and the ability to translate complex business topics into clear, accessible content. They also bring an informed perspective on generative AI and how evolving technologies shape the future of communications, helping Vistra stay aligned, consistent, and forward-looking in a rapidly changing environment.

Job Description

Key Accountabilities

•Write, edit, and produce high-quality content for internal and external audiences, including Vistra websites, intranet/social platforms, presentations, video scripts, and press materials

•Help coordinate messaging and materials for community partnerships and charitable initiatives across Texas, the Midwest, the Northeast, and California

•Comfort collaborating with cross-functional teams, including HR, Legal, Technology Services, and Plant Leadership

Education, Experience, & Skill Requirements

·5+ years experience in content writing, corporate communications, political campaign work, or a related field

·Experience creating content in a variety of formats, including articles, social media, and blog posts, videos, and presentations

·Strong writing skills with knowledge of AP Style

·Experience with social media listening and scheduling tools

·Proficiency with Microsoft 365 (Word, PowerPoint, SharePoint)

·Experience with video editing, Adobe Creative Suite, Canva, or equivalent design tools is a plus

·Experience gained through college degree programs and/or certifications is applicable to above skills

Key Metrics

·Content Quality: produces clear, accurate, on-brand materials across all channels

·Timely Delivery: consistently meets deadlines and manages multiple priorities effectively

·Collaboration: builds strong working relationships and earns positive feedback from communications partners

·Innovation: identifies and applies responsible generative AI trends and tools to strengthen the brand and improve content impact

As part of the selection process, candidates may be asked to submit writing samples that reflect their experience in corporate communications (e.g., internal communications, executive messaging, or external content

#LI-Hybrid

#LI-ND1

Job Family

Public/Gov Rels/Comms

Company

Vistra Corporate Services Company

Locations

Irving, Texas

Texas

We are a company of people committed to: Exceeding Customer Expectations, Great People, Teamwork, Competitive Spirit and Effective Communication. If this describes you, then apply today!

If you currently work for Vistra or its subsidiaries, please apply via the internal career site.

It is the policy of the Company to comply with all employment laws and to afford equal employment opportunity to individuals in all aspects of employment, including in selection for job opportunities, without regard to race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, military service, protected veteran status, or any other consideration protected by federal, state or local laws.

If you are an individual with a disability and need assistance submitting an application or would like to request an accommodation, please email us at assistance@vistraenergy.com to make a request.

Aplyr's read

Vistra Corp is a prominent power company delivering electricity across the U.S., attracting professionals in engineering, nuclear operations, and energy trading.
Synthesized from recent postings & public sources

What's promising

•Vistra's integrated operations offer diverse career paths in power generation and energy services.
•The company invests in advanced energy technologies, promoting innovation and growth.
•Vistra's scale provides stability and opportunities for professional development.

What to watch

•The energy sector faces regulatory and environmental challenges impacting operations.
•Vistra's reliance on fossil fuels may conflict with sustainability goals.
•Market volatility in energy prices can affect financial performance and job security.

Why Vistra

•Vistra's comprehensive service offerings span residential, commercial, and industrial sectors.
•The company's focus on nuclear energy provides specialized career opportunities.
•Vistra's strategic acquisitions enhance its competitive position in the energy market.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Vistra

Vistra

vistracorp.com

View company

Vistra Corp is a leading integrated power company that provides electricity and related services to residential, commercial, and industrial customers in the United States.