About the role
Job Description:
Key Responsibilities
Client Servicing & Relationship Management
Manage and nurture relationships with key clients, acting as the primary point of contact for OOH campaigns.
Understand client objectives and translate briefs into effective OOH media and communication solutions.
Drive end-to-end campaign management, from briefing and planning to execution and post-campaign reporting.
Work closely with internal teams to ensure timely delivery and high-quality campaign execution.
Proactively identify opportunities to strengthen client relationships and drive account growth.
Business Development & Revenue Growth
Identify and develop new business opportunities across existing and prospective clients.
Participate in pitches, RFPs and business proposals, developing compelling OOH-led solutions.
Build strong relationships with brands, agencies and key industry stakeholders.
Drive upselling and cross-selling opportunities across OOH, DOOH, transit, retail and experiential solutions.
Track market trends, competitor activity and emerging OOH opportunities to support business growth.
OOH Planning & Solutioning
Develop innovative and impactful OOH solutions aligned with campaign objectives, target audiences and budgets.
Work with media planning, buying and operations teams to develop strategic site and inventory recommendations.
Explore opportunities across traditional OOH, DOOH, transit, airport, retail and experiential media.
Ensure campaigns are executed as per agreed timelines, specifications and client expectations.
What We’re Looking For
4–8 years of experience in OOH, media, advertising, client servicing or business development.
Strong understanding of the OOH media ecosystem.
Experience managing large client accounts and end-to-end campaigns.
Strong commercial acumen with the ability to identify and convert business opportunities.
Excellent client management, communication, presentation and negotiation skills.
Strong stakeholder management skills with the ability to work across internal teams, media partners and vendors.
Ability to work in a fast-paced, target-driven environment with a strong focus on revenue and client satisfaction.
Willingness to travel for client meetings, market visits and campaign execution, as required.
Location:
MumbaiBrand:
PosterscopeTime Type:
Full timeContract Type:
PermanentAplyr's read
Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
What's promising
- •Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
- •The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
- •Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.
What to watch
- •The advertising industry is highly competitive, posing challenges for maintaining market share.
- •Rapid technological changes require constant adaptation, which can be demanding for employees.
- •Limited public information about employee satisfaction and work-life balance at Dentsu.
Why Dentsu
- •Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
- •Its global presence allows for cross-cultural marketing strategies and insights.
- •Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Dentsu
Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.
