About the role
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Role Summary and Impact
The Regional Client Lead is responsible for leading the strategic development and regional expansion of WPP Influence’s advocacy and creator practice.
This role acts as a senior strategic partner to regional client leadership, helping shape and advance the Advocacy 2.0 framework while guiding markets on strategic direction, key opportunities, and best practices.
The role is focused on a major global beauty brand in the first year, supporting regional coordination, driving consistency across markets, and strengthening WPP’s position as a strategic partner for advocacy and influencer transformation.
This is an individual contributor role requiring leadership through influence across a complex, multi-market environment.
Reporting to: Global Head of Client Solutions / Global VP, Group Solutions
Dotted line: Goat APAC Leadership
Skills & Experience
Client Leadership & Strategy
- Act as the primary strategic advisor to regional senior client stakeholders on influencer and advocacy topics
- Build strong relationships with regional client leadership and position WPP as a trusted partner
- Help shape and evolve the Advocacy 2.0 framework in collaboration with regional and global leadership
- Support definition of strategic direction and priorities for a key beauty client across APAC
Market Guidance & Consistency
- Provide strategic direction to markets and guide implementation of advocacy and influencer frameworks
- Drive consistency in approach, frameworks, and best practices across markets
- Support markets in structuring strategic responses and elevating overall quality of output
- Act as a point of escalation and guidance on complex or high-priority initiatives
Pitch & Growth Support
- Support key regional and global pitches involving influencer, advocacy, or social commerce
- Contribute to the development of strategic responses for major client opportunities
- Help identify opportunities to expand our client partnership across markets and services
Collaboration: Work closely with regional leadership (strategy, client, product) to align priorities and approaches
Role Requirements:
- Senior client leadership experience within agency, consulting, or marketing environment
- Strong strategic mindset with ability to structure complex problems and guide clients and markets
- Proven ability to influence senior stakeholders across regional organisations
- Solid understanding of the influencer and/or affiliate ecosystem
- Experience working across multiple markets or in regional roles
- Strong communication and presentation skills
Behaviours and Skills:
- Client Leadership: Builds trust with senior stakeholders and acts as a strategic partner
- Strategic Thinking: Ability to define clear frameworks and guide decision-making
- Influence & Collaboration: Works effectively across teams without direct authority
- Adaptability: Navigates varying levels of market maturity and complexity
- Communication: Delivers clear, structured, and impactful messaging
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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Please read our Privacy Notice for more information on how we process the information you provide.
Aplyr's read
WPP Media (GroupM) is a powerhouse in advertising, attracting professionals who thrive in dynamic, global marketing environments.
What's promising
- •GroupM offers a diverse range of roles across strategy, data, and creative fields.
- •The company is part of WPP, providing access to a vast network of global resources.
- •Strong focus on digital and programmatic advertising aligns with market trends.
What to watch
- •High-pressure environment may not suit those seeking work-life balance.
- •Complex organizational structure can lead to bureaucratic challenges.
- •Frequent restructuring may cause job insecurity among employees.
Why WPP Media (GroupM)
- •GroupM's scale allows for unparalleled access to global advertising data.
- •Specialized roles in programmatic and digital media reflect cutting-edge industry practices.
- •As part of WPP, GroupM benefits from a broad spectrum of marketing expertise.
Aplyr’s read is generated by AI from public sources. Was it useful?
About WPP Media (GroupM)
WPP plc is a British multinational advertising and public relations company, known for providing a wide range of marketing and communications services.
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