Sr Product Manager - Data Enablement

About us: 

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here. 

A role with Roundel is an opportunity to represent the company in the sales of digital media, advertising and custom marketing campaign solutions to the national media and advertising agency market. You’ll develop and present market-leading media strategies and smart solutions that exceed our clients’ needs—all with a focus on delivering on Target’s unmatched brand promise. Your challenge will be to lead the RFP process including reviewing responses, writing proposals, coordinating insertion orders and managing client contact reports. Use your strong communication skills and digital media experience to tell the story of Target’s key differentiators in the media and ad markets. Apply your proven success in leveraging data to distill the relevant insights that influence clients. Bring your passion for this rapidly evolving environment and have a hand in delivering the profitable financial results that benefit the entire business. 

Product Teams at Target are accountable for the delivery of business outcomes enabled through technology and analytic products that are easy to use, easily maintained and highly reliable. Product teams have one shared backlog that is inclusive of all product, technology, discovery and design work.  

The Data Enablement (Cyclone) Product team on Roundel is a core data capability team focused on curating and optimizing the data that powers Roundel and Enterprise Marketing. The team provides real-time data resources for ad tech, social media, and data clean room platforms, with additional focus on data-as-a-service, data quality, and identity mapping. As a Senior Product Manager, you will shape and advance the team’s data egress capabilities, translating partner, stakeholder, and platform needs into scalable, privacy-safe product solutions. You will set product strategy and roadmap priorities in a complex, evolving data and technology landscape. Success in this role will depend on your ability to lead across a broad network of internal and external stakeholders, connect business needs to technical solutions, and use data to guide decisions and measure outcomes. 

As a Senior Product Manager, you will work in the product model and will partner to develop a comprehensive product strategy, related roadmap, and set key business objectives (OKRs) for your respective product.  You will need to leverage the knowledge of your product, as well as customer feedback and establish other relevant data points to assess value, develop business cases, and prioritize the direction and desired outcomes for your product. You will lead a product and work in unison with engineers, UX designers, data scientists and business partners to deliver a product. 

You will be the “voice of the product” to key stakeholders to ensure that their needs are met, and that the product team is getting the direction and support that it needs to be successful. You will develop and actively understand the market, maintain a product roadmap and backlog outlining the customer themes, epics, and stories while prioritizing the backlog to focus on the highest impact work for your team and stakeholders.  

You will encourage the open exchange of information and viewpoints, as well as inspire others to achieve challenging goals and high standards of performance while committing to the organization's direction. You will foster a sense of urgency to achieve goals and leverage resources to overcome unexpected obstacles, and partner with product teams across the organization to help them achieve their goals while pursuing and completing yours.  

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs. 

About you:  

• Four-year degree or equivalent experience

• 6+ years of data product management expertise

• Experience with data integration practices across internal and external systems  

• Preferred experience with modern cloud data platforms and warehouses

• Working knowledge of SQL, Python, or similar analytical languages used to query, analyze, and interpret data is highly valued 

•  Familiarity with BI and data visualization tools such as Power BI, Tableau, Looker or similar tools 

• Demonstrated ability to self-organize and lead through ambiguity 

• Curiosity and passion for product discovery & problem solving 

• Experience with technology and ability to facilitate communication between business and technology teams 

• Ability to use product, operational, and business data to understand how the product is used, measure health and outcomes, and inform product decisions

• Collaborate with stakeholders to prioritize features, initiatives, and product improvements based on market needs and revenue potential 

• Experience working in an agile environment (e.g., OKRs, outcomes, user stories, iterative development, scrum teams, sprints, personas) 

• Proven ability to lead a body of work with cross-functional partners

• Strong communication skills

Primary clients for this position are located across several markets, including Chicago, New York City, Atlanta, Los Angeles, and Minneapolis. Preference for candidates to be based in one of these locations as the role requires frequent travel to support local clients. There will be no relocation offered for this position.