About the role
SUMMARY
Product Specialist – BMW of Barrington is hiring immediately for a customer-focused automotive professional who can deliver an exceptional vehicle handoff experience, educate customers on features and technology, and support high satisfaction from purchase through follow-up.
ESSENTIAL DUTIES
Key responsibilities include:
- Guide customers through vehicle features, benefits, technology, and ownership information with confidence and professionalism.
- Ensure every customer understands operating features, warranty coverage, and delivery paperwork before leaving.
- Stay current on new and used inventory, vehicle locations, market conditions, incentives, and dealership/factory campaigns.
- Use CRM tools to contact customers, schedule encore deliveries, and document follow-up activity.
- Perform on-site and remote new and Certified Pre-Owned vehicle deliveries, including second delivery demonstrations (encore).
- Send personalized welcome emails and make follow-up calls within three days of a new or CPO purchase to encourage engagement and schedule encore appointments.
- Escalate customer questions, concerns, and open items to the appropriate sales or management team members.
- Maintain daily, weekly, and monthly performance goals aligned with dealership objectives.
- Greet and assist showroom customers as needed and support the management team with dealership traffic and showroom coverage.
- Record all lot traffic, including customer name, email, and phone number, accurately and consistently.
- Attend scheduled sales meetings, special events, and complete other assigned duties as needed.
Immediate opening. We are looking for someone who can step in quickly, deliver a strong customer experience, and support a fast-moving dealership environment at BMW of Barrington.
QUALIFICATIONS
Communication Skills: Strong verbal and written communication skills with the ability to explain vehicle features, technology, and ownership information clearly.
Customer Service: Proven ability to create a positive, professional, and high-touch customer experience from delivery through follow-up.
Technical & CRM Proficiency: Comfortable using CRM systems, virtual communication tools, and dealership technology platforms in a fast-paced environment.
Required: Valid driver’s license with an acceptable driving record and at least 5 years of driving experience.
Aplyr's read
Murgado Automotive Group is a prominent dealership network offering diverse roles, attracting professionals in sales, service, and management across multiple automotive brands.
What's promising
- •Strong presence in the U.S. automotive market with multiple dealership locations.
- •Diverse job opportunities across various brands and roles, from sales to technical positions.
- •Focus on customer service excellence, enhancing reputation and customer loyalty.
What to watch
- •Highly competitive industry with pressure to maintain sales volumes.
- •Potential for high turnover in sales roles due to commission-based pay structures.
- •Economic downturns can significantly impact vehicle sales and service demand.
Why Murgado Automotive Group
- •Specializes in a wide range of automotive brands, offering varied career paths.
- •Emphasis on bilingual roles, reflecting commitment to serve diverse communities.
- •Opportunities in both luxury and mainstream automotive segments.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Murgado Automotive Group
Murgado Automotive Group is a leading automotive dealership group in the United States, specializing in the sale of new and used vehicles, as well as providing financing and vehicle service.
