About the role

Aplyr's Quick Take

This role is for a Technical SEO specialist who will focus on auditing and improving client websites from a technical standpoint. You'll be analyzing site performance, implementing SEO strategies, and collaborating with various teams to enhance web presence. It's an individual contributor role that requires a mix of technical skills and a willingness to learn about SEO.

Good fit

Ideal candidates are those with a background in web development or programming, and some familiarity with SEO concepts. You should be data-driven, eager to learn, and comfortable working with both technical and non-technical teams.

Worth noting

The company is recognized as a top workplace in Houston, which could indicate a positive work culture. However, the posting suggests they are open to less experienced candidates, which might mean a steep learning curve for newcomers.

Company Description

Forthea is an award-winning digital marketing agency that improves lead generation for clients by focusing on superior data analytics and creative executions that produce measurable results. Forthea’s rock-solid commitment to core values and sustained business excellence has led to successful partnerships with a variety of B2B and B2C clients around the world. Forthea was founded in 2006 in Houston, where it maintains its U.S. corporate headquarters.

Forthea has been recognized as one of the best places to work in Houston, one of the fastest-growing companies in Houston, and one of the largest Houston-area advertising agencies. Forthea President Christopher Pappas has been recognized as one of Houston’s top young business leaders.

Job Description

The Technical SEO will audit, analyze, and execute technical initiatives on client websites. We’re not necessarily looking for a SEO veteran but rather someone who knows their way around a website’s backend, code, etc. and wants to add ‘SEO’ to their talent stack. We are looking for a motivated, data-driven individual who can bring their technical knowledge to the table to help us design and execute SEO projects that adhere to best practices and also help us achieve cutting-edge results through testing and innovation.

Responsibilities include:

Technical analyses of client sites
Strategy development with a short, mid and long-term eye based on best practices.
Work with Account leads, team members, client contacts and development teams to sell in and shepherd through technical recommendations.
Utilize various web analytics data to gauge effectiveness of initiatives.
Tell us something we don’t know on a daily basis
Run audits and identify/address technical issues that impact all users from the customer to search engine bots
We’re looking for an A-game and someone who’s not only passionate about digital but also sees the value of adding ‘SEO expert’ to their resume.

Qualifications:

Experience with Regex/Xpath, Javascript or other programming language.
Strong understanding of HTML.
Web Development chops.
Experience working with back-end elements such as .htaccess, robots.txt, XML sitemaps and site speed optimization.
Experience with web analytics software, content management systems, and web servers.
Comfortable with complexity and working with large enterprise websites
Ability to lead conversation around information architecture, taxonomy and URL structure

Star Qualities:

Understanding of SEO best practices, a big plus.
Experience in project management and working cross-functionally to accomplish business goals.
Strong problem solving and analytical skills.
Strong attention to detail and organizational skills.
Excellent verbal, written, and interpersonal skills.
Proven ability to manage deadlines and multiple/simultaneous, highly complex, cross-functional projects/initiatives.
Highly responsive and proactive, supportive of team and partners.
Proven ability to work and interact with multiple stakeholders

Skills & Tags

java javascript go ai backend data analytics design

Aplyr's read

Forthea is a results-driven digital marketing agency attracting professionals keen on performance metrics and innovative online strategies.
Synthesized from recent postings & public sources

What's promising

•Forthea emphasizes measurable results, providing clear performance metrics to clients.
•Recent hires indicate growth in technical and creative roles, suggesting expansion.
•Focus on performance marketing offers employees opportunities to work on impactful projects.

What to watch

•High emphasis on performance metrics may lead to a high-pressure work environment.
•Limited public information about company culture and employee satisfaction.
•Potentially competitive internal environment due to focus on measurable results.

Why Forthea

•Forthea specializes in performance marketing, differentiating itself from agencies with broader focuses.
•The agency's clear emphasis on data-driven results attracts analytically-minded professionals.
•Forthea's recent hiring trends show a commitment to expanding technical expertise.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Forthea

Forthea

forthea.com

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Forthea is a digital marketing agency that specializes in performance marketing, focusing on driving measurable results for its clients through various online channels.