About the role

Aplyr's Quick Take

This role is a master's thesis project focused on how an industrial sales organization can shift from selling products to recurring revenue models. You'll be researching sales capabilities, organizational barriers, and strategies for effective communication of service value. It's an academic role rather than a traditional job, ideal for students.

Good fit

This position is best for MSc students in fields like Industrial Engineering Management or Business Transformation, particularly those interested in sales strategies and organizational change. A proactive, analytical mindset will help you thrive.

Worth noting

This is a thesis project rather than a full-time job, which means you'll be working closely with decision-makers but may not have a traditional work structure. The company is looking for students to contribute to a significant commercial transformation.

Last date to apply:

15 November 2026

Building sales readiness for recurring-revenue offerings

Founded in 1689, Husqvarna combines centuries of experience with the curiosity to keep moving forward. Today, Husqvarna Construction develops equipment, diamond tools, services and digital solutions that help professionals shape tomorrow’s built environment. As we continue to strengthen our position in the light construction industry, we are accelerating our focus on the aftermarket, creating new opportunities through services, connectivity, refurbishment and circular business models that deliver value throughout the entire customer lifecycle.

Thesis work objective

This thesis will investigate how an industrial sales organization can evolve from transaction-led product sales towards recurring-revenue models. The study may cover sales capabilities, incentives, KPIs, organizational barriers, change management and tools for communicating the value of leasing, service contracts and lifecycle services.

Potential research questions

What organizational barriers hinder the transition from product sales to recurring revenue?
Which capabilities and tools are most important for successful selling?
How should industrial sales organizations evolve to support service-based business models?
Which incentives and KPIs best support recurring revenue growth?
How can sales teams more effectively communicate the value of leasing and service solutions?

Relevant background/Preferred Master Programs

We are looking for MSc students within Industrial Engineering & Management, Organizational Development, Strategy, Business Transformation or similar. You should be interested in commercial excellence, organizational change and how strategy becomes practical behaviour in sales teams.

You will contribute to an ongoing commercial transformation that connects strategy, people, incentives and execution. Working close to decision-makers, you will develop practical recommendations that can create value beyond the thesis itself.

Thesis Level: Master (30 ECTS points)

Starting date: January 2027

Number of students: 2 students

Last application date: 15 Nov 2026

Location: Husqvarna Construction, Jonsered or Stockholm, Sweden

Contact: Jonathan Kvist, Product Manager Services

Jonathan.Kvist@husqvarnagroup.com

Skills & Tags

sales

Aplyr's read

Husqvarna Group excels in outdoor power products, attracting talent in engineering, marketing, and operational excellence to innovate forest and garden care solutions.
Synthesized from recent postings & public sources

What's promising

•Husqvarna Group is a leader in outdoor power equipment, offering strong brand recognition.
•The company invests in innovative solutions for sustainable forest and garden care.
•Global presence provides diverse career opportunities across various functions and regions.

What to watch

•The outdoor power equipment market is highly competitive, challenging growth.
•Dependence on seasonal demand can impact financial stability.
•Manufacturing roles may face automation-related job security concerns.

Why Husqvarna Group

•Husqvarna Group's heritage dates back to 1689, offering deep industry expertise.
•The company emphasizes sustainable practices in product development.
•It offers specialized career paths in niche areas like forest and garden care technology.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Husqvarna Group

Husqvarna Group

husqvarnagroup.com

View company

Husqvarna Group is a global leader in outdoor power products, including chainsaws, lawn mowers, and garden equipment. The company also provides cutting-edge solutions for forest and garden care.