About the role

Aplyr's Quick Take

This role is about leading and defining the research strategy for a video game company, focusing on consumer and user insights. You'll be responsible for building a research team that provides actionable insights to influence design, marketing, and business decisions. It's a leadership position that requires both qualitative and quantitative research expertise.

Good fit

Ideal candidates have significant experience in research leadership, preferably in gaming or tech, and are comfortable working with both qualitative and quantitative data. A strategic mindset and strong communication skills are essential for influencing decisions across teams.

Worth noting

The role emphasizes collaboration with high-profile partners like Disney and Sony, which could offer unique networking opportunities. However, the spec is vague on day-to-day responsibilities, so expect some ambiguity in how your time will be allocated.

Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting unforgettable experiences across PC, console, and mobile platforms. We’re a dynamic, independent studio of over 1200 passionate employees, with studios in Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) and in the UK (Behaviour UK–North & South). Our day to day revolves around two core business focuses: Services and Original Games. Our Services team collaborates with gaming and entertainment giants like Disney, Sony, Activision, and Nintendo, delivering exceptional work-for-hire development and pioneering immersive location-based entertainment (LBE). Meanwhile, our Original Games unit pushes our creative limits, with our signature IPs, including the iconic Dead by Daylight. Join us and be a part of the future of interactive entertainment!

At Behaviour Interactive, we believe in giving everyone a fair shot. We embrace a diverse and creative environment where everyone is celebrated. We value folks of all ages, sex, ethnicity, colour, ethnic or national origin, religion, sexual orientation, gender identity, civil status, disability, or any other protected characteristics as per applicable law.

Shape the research vision behind Behaviour’s worlds and help us understand the players who bring them to life.

The Research Director defines the vision, strategy, and operating model for research activities across the organization, encompassing Consumer & Market Research and User Research. This role is accountable for building and leading a unified research organization that delivers high quality, actionable insights to inform design, product, marketing, and business decisions.

As the research counterpart to the Analytics Director, the Research Director ensures that qualitative and quantitative research disciplines operate with methodological rigor, strategic clarity, and strong alignment with business priorities. The role plays a key part in shaping how leadership and teams understand players, users, and markets, and how research is embedded into decision-making across the product lifecycle.

Skills & Tags

go ai mobile ios analytics product design marketing

Aplyr's read

Behaviour Interactive excels in crafting immersive horror games, attracting creative talent passionate about pushing the boundaries of interactive storytelling.
Synthesized from recent postings & public sources

What's promising

•Behaviour Interactive is renowned for its expertise in the horror game genre.
•The company offers diverse roles, from design to cybersecurity, indicating growth and stability.
•Their flagship game, Dead by Daylight, has a strong and dedicated player base.

What to watch

•The niche focus on horror games may limit opportunities for those interested in other genres.
•Rapid expansion could lead to challenges in maintaining company culture and employee satisfaction.
•Limited public information about work-life balance and employee benefits.

Why Behaviour Interactive

•Behaviour Interactive is a leader in multiplayer horror gaming experiences.
•The company is involved in high-profile co-development projects, expanding its industry influence.
•They have a significant role in shaping the future of interactive horror entertainment.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Behaviour Interactive

Behaviour Interactive

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Behaviour Interactive is a Canadian video game developer known for creating engaging and immersive gaming experiences, particularly in the horror genre.