About the role

Aplyr's Quick Take

This role is about creating and managing content for Kapwing's YouTube channel. You'll be responsible for planning, producing, and appearing in videos that educate and engage a diverse audience, while also experimenting with growth strategies. It's primarily an individual contributor role with some strategic oversight.

Good fit

Ideal candidates have experience in video creation and content strategy, particularly for YouTube. A background in digital marketing or social media, along with a creative mindset and collaborative spirit, will help you thrive here.

Worth noting

The position offers a hybrid work schedule and is open to fully remote candidates in New York, which is a plus for flexibility. However, the role's success hinges on your ability to drive engagement and growth, which can be challenging.

Kapwing is looking for a skilled YouTube video creator to take strategic ownership of our YouTube channel.

The @Kapwing YouTube channel has over 200,000 subscribers and reaches a diverse global audience of creators, from social media teams and students to marketing professionals and businesses. We’re looking to bring on a talented Content Strategist to lead the channel’s next phase of creative direction.

Our mission on YouTube is to empower modern storytellers through videos that are educational, inspiring, and entertaining.

You’ll plan, produce, and star in videos that teach modern video editing skills, explore trends, and solve real problems for creators. You’ll also experiment with new growth strategies to grow the channel, collaborate with other creators, and report on the business impact of our YouTube content.

This is a full-time role reporting to the Head of Content. The position is based in San Francisco and follows a hybrid schedule of two days in the office and three days remote each week. We are also open to fully remote candidates based in New York.

To apply, submit your CV and a brief note on why you'd like to join Kapwing.

Skills & Tags

ai marketing

Aplyr's read

Kapwing is a user-friendly video editing platform attracting creative professionals and teams seeking accessible multimedia production tools without technical barriers.
Synthesized from recent postings & public sources

What's promising

•Kapwing simplifies video editing with an intuitive interface, lowering the technical barrier for content creators.
•The platform supports real-time collaboration, enhancing productivity for remote teams.
•Kapwing's tools are accessible online, eliminating the need for expensive software installations.

What to watch

•Limited public information about Kapwing's financial stability and long-term viability.
•The platform may face stiff competition from established video editing software giants.
•Frequent updates could disrupt user experience and workflow continuity.

Why Kapwing

•Kapwing offers a no-download-required editing experience, setting it apart from traditional software.
•It provides a collaborative editing environment, rare in video production tools.
•Kapwing's focus on accessibility empowers creators with minimal technical expertise.

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About Kapwing

Kapwing

kapwing.com

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Kapwing is an online video editing platform that enables users to create, edit, and collaborate on multimedia content easily. It aims to empower creators by providing accessible tools for video production, making it easier for individuals and teams to produce high-quality content without needing extensive technical skills.