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Senior

Senior Manager, Commercial Partnerships (Spain)

Confirmed live in the last 24 hours

NFL

NFL

Madrid, Madrid, Spain
Hybrid
Posted April 1, 2026

Job Description

This role will be responsible for growing the local sponsorship business, prioritising renewals and upsells and successfully managing all partners who have sponsorship rights in Spain to meet annual revenue targets. 

The role will require someone who possesses strong leadership skills with experience of working cross functionally and championing partner programs internally. Results will be measured against team performance, sponsorship revenue, activation and satisfaction, along with increased and improved fan engagement metrics.  

Responsibilities include, but are not limited to: 

Exceptional Partnership Management:  

  • Develop and manage relationships with existing NFL partners.
  • Lead on renewals and upsells with local partners, focused on meeting local revenue targets. 
  • Work closely with the global team to capitalize on available activation funds with global partners who have rights in Spain. 
  • Be adept at resolving partner issues, thinking creatively and efficiently to reach solutions.  
  • Ensure all contractual obligations are tracked and delivered and executed to a high standard. 

Support Revenue Growth through New Business 

  • Support Global New Business by providing market perspectives, identifying relevant local targets / contacts, and recommending / prioritizing white space opportunities.
  • Manage local sales agencies ensuring they execute their scope of work and provide support as needed.
  • Proactively identify and pursue new revenue opportunities, including exploitation of traditional inventory and digital opportunities. 
  • Analyze opportunities for growth in new areas to drive profitability and carry out regular analysis to mitigate any potential risks. 
  • Provide support using key sponsorship and valuation metrics during contractual discussions. 
  • Build innovative and tailored commercial propositions that attract and convert potential sponsors into long-term partners with the NFL.
  • Ensure global new business teams are kept informed of local prospect conversations, updating trackers and representing Spain in internal meetings.  
  • Adopt a proactive approach to secure incremental revenue, working closely with the international team as well as Marketing and Consumer Products department.

Flawless In-Market Activation Execution <

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