Product Marketing Manager

We are rebuilding biotech for the AI era.

When a breakthrough is delayed, the world waits. Getting a molecule from discovery to patients, or a crop from lab to field, involves thousands of slow, manual, disconnected steps. AI has the potential to change this, compressing decades of R&D work into years. But that only happens when clean, structured scientific data and AI are built into how science gets done.

Benchling is the AI platform for biotech R&D. Scientists use Benchling to design experiments, capture structured data, and run AI agents and models directly in their workflows. Over 200,000 scientists around the world trust Benchling to power their most important work, from academic labs to Sanofi, Moderna, and more than half of the world's top 50 biopharma.

ROLE OVERVIEW

The best breakthroughs in human history are being engineered in labs right now. But the infrastructure holding those labs back? Still stuck in spreadsheets, manual data entry, and siloed systems.

Benchling is changing that.

We’re looking for a Product Marketing Manager to define and execute Benchling’s go-to-market strategy for the Research phase of the biotech lifecycle. This senior individual contributor role will focus on positioning Benchling as the platform of choice for modern, data-driven discovery — spanning molecular biology, cell engineering, and emerging modalities like biologics, RNA, and cell and gene therapies.

You’ll combine product depth with marketing acumen to translate complex capabilities into compelling narratives that resonate with scientists, R&D leaders, and IT stakeholders.

RESPONSIBILITIES

• Define positioning, segmentation, and narrative for Benchling’s Research and Modality portfolio.

• Translate scientific and technical capabilities into clear, differentiated messaging and content.

• Lead go-to-market strategy and execution for new and existing products, driving adoption and revenue growth.

• Develop enablement materials — customer stories, presentations, and competitive insights — to equip Sales and Customer Experience teams.

• Conduct and synthesize market research to understand customer needs, trends, and competitive dynamics.

• Partner closely with Product Management and Strategy to influence roadmap priorities and ensure product-market fit.

• Align cross-functional teams around shared goals, launches, and success metrics.

QUALIFICATIONS

• 10+ years in product marketing, with a track record of owning GTM for technical B2B products

• Exceptional storyteller — Your storytelling and messaging ability will stop a VP of R&D in their tracks and your technical acumen earns the respect of a data architect.

• GTM operator — you've run launches at scale, built enablement programs, and have clear examples of marketing work that moved pipeline and revenue.

• Life sciences curiosity — you don't need a biology degree, but you're genuinely excited to learn the science and understand what makes these customers tick.

• Cross-functional communication — excellent collaborator with proven ability to align Product, Sales, and Marketing around shared outcomes.

• Bachelor's or advanced degree in business or technical field.

Nice to have:

• Curiosity for or domain expertise in biotech R&D

• Ability to engage confidently with R&D scientists and IT leaders, translating complex science into clear business value.

HOW WE WORK

We offer a flexible hybrid work arrangement that prioritizes in-office collaboration. Employees are expected to be on-site 3 days per week (Monday, Tuesday, and Thursday).

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