About the role
About the job
TLDR: Scale storytelling and attention for impactful, real-world robotics and world models. Series A, top-tier investors and team, in an incredibly exciting and fast-growing space.
About Bifrost :
Bifrost recreates the real world in simulation. Our data and infrastructure enable the world’s largest robotics companies to train and evaluate systems at the speed of software, from helping NASA explore Mars autonomously to automating dangerous industrial work. Series A, backed by Sequoia Capital, Lux Capital, and Airbus Ventures.
About the Role :
We’re looking for a AI-native, highly creative, scrappy, and execution-oriented Growth Lead to help define how Bifrost shows up in the world. You’ll define brand, storytelling, and scale attention.
This is a hands-on role for someone who loves turning ideas into high-ROI campaigns. You’ll own the end-to-end lifecycle of growth initiatives and experiments: concept → content → launch → iteration. You’ll work directly with the founders to build Bifrost’s brand voice, social presence, and a user-driven growth engine from the ground up.
What You’ll Do
Run creative growth campaigns that cut through the noise
Produce visual-first content using AI tools and our product (short-form video, graphics)
Direct and produce video content with external partners
Engage with robotics research community and develop relationships and partnerships
Leverage AI tools to automate workflows and to scale output
Own and grow social channels (LinkedIn, X, Instagram, newsletters, podcasts)
Own content calendar and ship consistently with speed and originality
Turn product, customer, and internal insights into compelling narratives
Experiment fast, double down on what works, and iterate constantly
Who You Are
0–3 years in growth, marketing, content, or similar
Keen to leverage the latest AI tools to automate your workflows
Strong creative instincts and sense of what captures attention
Comfortable on camera and producing video end-to-end
Organized but fast-moving and flexible
Deeply online/X/Twitter and excited to experiment with social channels
Comfortable with ambiguity and figuring things out
Extrovert
Bonus
Any Devrel experience
Any Robotics experience
Any Research experience
What We Offer
Competitive compensation
Comprehensive benefits package (healthcare, PTO, etc.).
Opportunity to work directly with the founding team from Nvidia, Google, and Lucasfilms and grow quickly.
A collaborative, supportive environment with plenty of room to explore new skills.
Great memes.
Aplyr's read
Bifrost AI is at the forefront of AI innovation, attracting talent passionate about transforming industry operations through cutting-edge technology.
What's promising
- •Bifrost AI develops advanced solutions that significantly enhance operational efficiency.
- •The company is involved in diverse industries, offering broad exposure to different AI applications.
- •Recent hiring in strategy and technical roles suggests a focus on growth and innovation.
What to watch
- •Limited public information about the company's financial health and stability.
- •The niche focus on AI may limit opportunities for those seeking broader tech experience.
- •High specialization might require specific skill sets, narrowing applicant suitability.
Why Bifrost AI
- •Bifrost AI's focus on operational efficiency sets it apart in the AI sector.
- •The company's involvement in 'Physical AI' indicates a unique intersection of robotics and AI.
- •Roles like 'Founder's Office - Strategy Analyst' suggest direct involvement in strategic decision-making.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Bifrost AI
Bifrost AI specializes in developing advanced AI solutions that enhance decision-making and operational efficiency across various industries.
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