About the role

Aplyr's Quick Take

This role is about leading Ramp's marketing efforts for their enterprise product line. You'll be responsible for developing strategies and narratives that resonate with large organizations, focusing on customer insights and competitive analysis. It's a strategic individual contributor position that requires a mix of marketing expertise and storytelling skills.

Good fit

Ideal candidates have several years of experience in product marketing, particularly in B2B or enterprise settings. A strong background in finance or tech, along with a collaborative working style, will help you thrive here.

Worth noting

The role emphasizes a customer-centric approach and requires strong alignment with various teams, which could indicate a dynamic work environment. The focus on enterprise clients suggests a need for adaptability to complex organizational needs.

About Ramp

At Ramp, we’re rethinking how modern finance teams function in the age of AI. We believe AI isn’t just the next big wave. It’s the new foundation for how business gets done. We’re investing in that future — and in the people bold enough to build it.

Ramp is a financial operations platform designed to save companies time and money. Our all-in-one solution combines payments, corporate cards, vendor management, procurement, travel booking, and automated bookkeeping with built-in intelligence to maximize the impact of every dollar and hour spent. More than 50,000 businesses, from family-owned farms to e-commerce giants to space startups, have saved $10B and 27.5M hours with Ramp. Founded in 2019, Ramp powers the fastest-growing corporate card and bill payment platform in America, and enables over $100 billion in purchases each year.

Ramp’s investors include Lightspeed Venture Partners, Thrive Capital, Sands Capital, General Catalyst, Founders Fund, Khosla Ventures, Sequoia Capital, Greylock, Redpoint, and ICONIQ, as well as over 100 angel investors who were founders or executives of leading companies. The Ramp team comprises talented leaders from leading financial services and fintech companies—Stripe, Affirm, Goldman Sachs, American Express, Mastercard, Visa, Capital One—as well as technology companies such as Meta, Uber, Netflix, Twitter, Dropbox, and Instacart.

Ramp has been named to Fast Company’s Most Innovative Companies list and LinkedIn’s Top U.S. Startups for more than 3 years, as well as the Forbes Cloud 100, CNBC Disruptor 50, and TIME Magazine’s 100 Most Influential Companies.

About the Role

At Ramp, we’re building the platform modern finance teams rely on to manage spend at scale. We’re hiring an Enterprise Product Marketing Manager to accelerate Ramp’s move upmarket and help define how we continue to win with large, complex organizations.

You’ll join a growing Enterprise Product Marketing team and play a key role in shaping Ramp’s Enterprise GTM strategy. This is a highly strategic role with end-to-end ownership across core Enterprise initiatives from defining product and solution narratives to driving GTM programs that support growth across the Enterprise segment.

The ideal candidate is deeply customer-obsessed and a strong storyteller, able to translate customer insights, competitive intel, and Ramp product innovation into clear, compelling Enterprise narratives. You’re effective at building alignment and earning buy-in across senior Sales leadership, product leaders, and cross-functional marketing and enablement teams to shape how Enterprise solutions are built, launched, commercialized, and adopted.

Your work will span product and solution storytelling, product launches, competitive strategy, sales enablement, persona research, integrated campaigns, and the creation of high-impact pre- and post-sales content to support Enterprise GTM execution.

We’ll align focus areas to each PMM’s strengths and interests, with meaningful ownership, visibility, and impact across the business.

What You’ll Do

Design and execute go-to-market strategies, positioning, and messaging for industry verticals and key buyer personas within the Enterprise segment.
Translate Ramp’s platform capabilities across card, expense, AP, travel, and more into Enterprise-ready solutions, use cases, and value propositions that resonate with complex buying committees.
Develop Enterprise proof points through customer stories, case studies, and ROI models that connect Ramp’s capabilities to measurable outcomes for Enterprise buyers.
Skills & Tags
go rust ai data product design marketing sales

Aplyr's read

Ramp is a financial technology company revolutionizing expense management with automation, attracting tech-savvy professionals focused on streamlining business operations.
Synthesized from recent postings & public sources

What's promising

•Ramp's platform uses automation to significantly reduce business expenses.
•The company offers a modern approach to corporate spending with real-time data insights.
•Ramp's growth includes diverse roles, indicating expansion and stability.

What to watch

•Highly competitive fintech market could pressure Ramp's growth.
•Dependence on automation may lead to reduced human oversight.
•Limited public information about company culture and employee satisfaction.

Why Ramp

•Ramp integrates expense management with a corporate card for seamless operations.
•The platform's real-time insights offer a proactive approach to financial management.
•Ramp's focus on automation distinguishes it from traditional financial services.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Ramp

Ramp

ramp.com

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Ramp is a financial technology company that provides a corporate card and spend management platform designed to help businesses manage their expenses more efficiently. By leveraging automation and data insights, Ramp aims to reduce costs and streamline financial operations for companies of all sizes.