About the role
Job Description Summary:
We have a passion for people and building relationships is at the heart of our business. There is no better role than representing loved brands that people have grown up with. Our Senior Sales Manager role works with our teams and clients to execute our brand strategies locally. We have powerful partnerships with our bottlers, which help us bring our brands to life in the markets we serve. We’re seeking individuals who have a passion for our brands and building relationships across all levels of an organization.
What You’ll Do for Us
Acts as a system-wide expert on strategy, business systems, and operating philosophy of Kroger
Develops annual business plan with Kroger’s Sparkling Soft Drink team, Bottlers, and system input that outline key strategies and initiatives for Coca-Cola growth within customer's management and Bottler system
Partners with Bottling system to advance the Coca-Cola Sparkling Soft Drink performance at Kroger through assortment, regional programming, and execution
Plays a key role in growing the portfolio’s share versus Rest of Market
Collaborates with cross functional team to build the business plan and marketing activities to deliver volume, profit, and share growth for all stakeholders
Grows level of customer satisfaction, maintains win/win business relationship, and ensures effective communication with all key buying influences
Manages communication with Bottler system and customer field network to ensure constant application of strategies as outlined in the annual business plan and flawless execution of programs
Acts as a system-wide customer expert to ensure that the Coca-Cola system understands customer(s) objectives, strategies, positioning, and needs and that Company programs are consistent with their needs
Accountable for problem solving operational or exceptional issues with customers or bottlers
Generates new or unique solutions and embraces new ideas that help sustain our business
Qualifications & Requirements
A Bachelor's degree in business or related field is preferred
3+ years of key account experience with a beverage/consumer packaged goods experience
Able to demonstrate experience in sales, persuasion, negotiating, adaptability and managing a medium to large book of business.
Knowledge of bottler environment and systems
Proven ability to manage needs and concerns of multiple stakeholders across various business systems with business development planning experience
Must possess a complex selling knowledge with proven ability to create & sell-in customer promotional programs & key initiatives
Self-motivated with a strong work ethic and exceptional drive for results
Excellent written and verbal communication skills; must be able to present data in an organized manner
What We Can Do For You
Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.
Location - Cincinnati, OH
Travel - up to 10%
The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.Skills:
Account Management, Business Planning, Client Service, Communication, Leadership, Marketing, Negotiation, Persuasion, Pricing Strategies, Sales Cycle, Sales Process, TeamworkPay Range:
United States of America: 119,000 USD - 145,800 USDBase pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:
15Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
Location(s):
United States of AmericaCity/Cities:
CincinnatiTravel Required:
00% - 25%Relocation Provided:
NoJob Posting End Date:
June 23, 2026Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.Skills & Tags
Aplyr's read
Coca-Cola is a global leader in the beverage industry, attracting professionals passionate about brand innovation and market expansion.
What's promising
- •Coca-Cola's global brand recognition provides a stable platform for career growth.
- •Diverse product portfolio offers opportunities in various market segments.
- •Strong focus on marketing innovation supports creative career paths.
What to watch
- •Intense competition in the beverage market pressures profit margins.
- •Environmental concerns over plastic waste impact public perception.
- •Regulatory challenges in different markets can complicate operations.
Why Coca-Cola
- •Coca-Cola's extensive global distribution network is unmatched.
- •The company's commitment to brand legacy drives consistent consumer loyalty.
- •Innovative marketing strategies keep Coca-Cola relevant across generations.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Coca-Cola
The Coca-Cola Company is a multinational beverage corporation known for its flagship product, Coca-Cola, and a wide range of other non-alcoholic beverages.
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