About the role

Aplyr's Quick Take

This role is about managing and executing performance marketing campaigns for clients, focusing on achieving specific KPIs. You'll be hands-on with digital media platforms, analyzing data, and collaborating with various teams to improve campaign outcomes. It's primarily an individual contributor role.

Good fit

Ideal candidates have at least 2 years of experience in digital media execution, preferably in an agency setting. A proactive attitude and strong organizational skills are essential for managing multiple campaigns effectively.

Worth noting

The position emphasizes a fast-paced environment and requires a strong analytical mindset. The role may involve some troubleshooting of live campaigns, which could be challenging for those not comfortable with real-time problem-solving.

Job Description:

Key responsibilities:

Execute performance marketing campaigns in line with client strategies and KPIs
Liaise with media vendors and third-party platforms to stay up to date with new features and best practices
Oversee and troubleshoot live campaigns, ensuring consistent delivery against performance goals and proactively identifying areas for improvement.
Analyze campaign data to extract actionable insights, guiding internal teams and clients toward smarter decisions and stronger outcomes. Generate campaign reports and ensure accuracy in trafficking, QA, and pacing
Collaborate with cross functional teams (e.g., creative, strategy, analytics) to deliver integrated solutions

Requirements:
Knowledge & Experience

At least 2 years of hands-on experience in digital media execution (agency experience preferred)
Strong understanding of self-serve platforms such as Google Ads, Facebook Business Manager
Experience in running and optimizing performance campaigns is a plus

Skills & Abilities

Strong attention to detail and ability to manage multiple campaigns simultaneously
Highly organized with a good sense of ownership and time management
Proactive, enthusiastic, and eager to learn in a fast-paced environment
Able to think analytically and solve problems with a solution-driven mindset
Effective communication skills and team collaboration

Location:

Ho Chi Minh City

Brand:

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
Synthesized from recent postings & public sources

What's promising

•Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
•The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
•Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

•The advertising industry is highly competitive, posing challenges for maintaining market share.
•Rapid technological changes require constant adaptation, which can be demanding for employees.
•Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

•Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
•Its global presence allows for cross-cultural marketing strategies and insights.
•Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Dentsu

Dentsu

dentsu.com

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Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.