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Lead / Manager

Sr. Performance Marketing Manager

Confirmed live in the last 24 hours

Parloa

Parloa

New York Office
On-site
Posted March 30, 2026

Job Description

About Parloa

Parloa’s mission is to make every customer conversation feel effortless for both customers and the companies serving them. As agentic AI accelerates, Parloans are shaping the foundation of a new era in customer experience — one where customer support is no longer transactions, but meaningful exchanges. It is not just a vision; Parloa has powered over ONE BILLION interactions between global enterprise brands and their customers, with companies like IKEA and Booking.com already deploying Parloa at scale. 

About the role:

We’re hiring a Senior Performance Marketer to scale and optimize our global acquisition engine during a critical phase of rapid growth. This is not a campaign execution role — this is an ownership role.

You will lead full-funnel performance strategy across paid channels, architect experimentation frameworks, and turn intent data into pipeline acceleration (6sense). You are deeply data-driven, exceptionally detail-oriented, and have a proven track record of driving fast, measurable growth in high-growth B2B SaaS or AI environments. You’ll play a key role in transforming performance marketing into a predictable, scalable revenue driver.

Areas of ownership:

Full-Funnel Performance Strategy

  • Own global paid acquisition strategy across search, social, display, retargeting, and emerging channels toward ICP accounts
  • Drive pipeline growth, not just leads — align performance to revenue and sales outcomes
  • Continuously optimize budget allocation based on ROI and pipeline contribution
  • Leverage 6sense to drive account-based acquisition, intent-based targeting, and pipeline acceleration

Experimentation & Growth Acceleration

  • Design and execute rigorous A/B testing across creatives, landing pages, messaging, targeting, and bidding strategies
  • Identify high-leverage growth opportunities and scale what works quickly
  • Apply structured experimentation frameworks to unlock step-function growth
  • Drive paid channels, including Google ads (search & display), paid social (LinkedIn, YouTube, Meta) and more. 

Cross-Functional Leadership

  • Collaborate closely with Sales, MarOps, Content, and Product Marketing to align targeting with ICP, personas, and vertical strategy
  • Influence creative direction with performance insights (e.g., video vs. static, persona-led messaging)
  • Act as a strategic thought partner to marketing leadership on growth investments

 

Who you are:

  • 6+ years in performance or growth marketing in a high-growth B2B SaaS or AI company
  • Demonstrated success scaling the pipeline and revenue through paid acquisition
  • trong hands-on experience with 6sense (or equivalent intent-based ABM platform)
  • Proven track record of managing and scaling six-figure+ monthly budgets efficiently
  • Highly data-driven with deep comfort in metrics, modeling, and performance analysis
  • Extremely detail-oriented — able to spot inefficiencies others miss
  • You should be growth-obsessed and experimentation-led, and comfortable operating in ambiguity and scaling processes
  • High standards for execution and accountability

 

Our recruiting process:

Talent Acquisition → Hiring Manager → Technical Interview(s) → Bar Raiser

 

Why Parloa?

We’re at the beginning of a new era in customer experience, one where AI doesn’t just respond, but understands, reasons, and takes action. We’re building agentic AI that enterprises trust with their most important customer moments: complex questions, high volumes, real stakes. When millions of people reach out to a brand, those interactions aren’t just support tickets; they’re defining experiences. We’re here to raise the standard: making every conversation seamless, intelligent, and genuinely helpful. If you care about shaping how businesses and customers connect at scale—and want your work to matter in real, everyday moments—this is where you do it.

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