Sr. Copywriter

Confirmed live in the last 24 hours

VML (Wunderman Thompson)

Mexico City, Mexico City, Mexico

Hybrid

Posted April 23, 2026

Job Description

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Buscamos Sr. Copywriter

¿Qué harás?

Desarrollar conceptos creativos integrales y líneas creativas para campañas de comunicación en medios tradicionales y digitales
Redactar copy persuasivo y efectivo para campañas 360°, incluyendo TV, radio, digital, redes sociales, punto de venta y medios impresos
Liderar sesiones de brainstorming y presentar ideas creativas a clientes y equipos internos defendiendo la visión conceptual
Colaborar estrechamente con Art Directors para crear duplas creativas que desarrollen campañas integradas y consistentes
Asegurar que todo el copy mantenga la voz, tono y personalidad de marca establecidos en lineamientos
Adaptar mensajes y conceptos para diferentes audiencias, mercados y plataformas sin perder la esencia creativa
Participar en desarrollo de estrategias creativas traduciendo insights de consumidor en mensajes relevantes y diferenciadores
Participar en pitches de nuevos negocios aportando ideas estratégicas y conceptos creativos ganadores

Skills Requeridos

Experiencia +6 años
Licenciatura en Comunicación, Publicidad, Mercadotecnia, Letras, Periodismo o carreras afines
Conocimiento avanzado en: Microsoft Office Suite (Word, PowerPoint), Plataformas de colaboración y gestión de proyectos,
INGLÉS AVANZADO

¿Qué ofrecemos?

Modalidad de trabajo híbrido. ‍‍
Herramienta de trabajo.
Remuneración competitiva.
Horario flexible. ⏰
Viernes cortos
Planes de desarrollo y crecimiento.
Ambiente de trabajo diverso e inclusivo. ️‍‍

En VML Nuestro proceso de atracción y selección de personal se realiza con igualdad y libre de cualquier acto de discriminación, conforme a lo establecido en la fracción III del Artículo 1 de la LFPED, a manera de ejemplo: por razón de identidad sexual, identidad de género, preferencia y orientación sexual, discapacidad, religión, estado civil, origen étnico, condición social o condiciones de salud, prohibiendo solicitar certificado de no embarazo, exámenes médicos; de gravidez y de VIH SIDA ni por ningún otro motivo.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

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