Senior Analyst Data Strategy & Analytics

Kepler executes engineered marketing, where every message and ad delivered helps create a more personalized and productive relationship between brands and their consumers. We do this by acting as clients’ agency of record, as their in-house team, or some hybrid of the two – and by harnessing data and technology across all paid digital media and data-driven CRM channels.

Kepler prides itself on being a great place to work. In fact, we’re proud to share that AdAge recognized Kepler among the Best Place to Work in 2022, validating our investment in our team and our clients.

• We're transparent with our employees. You'll hear updates on company financials, how we're performing against bonus goals, and how we're responding to challenges we face. 
• We're growing. For you, that means unparalleled growth opportunities and a role in shaping the direction of the company. 
• We're fun. You'll work with and learn from the smartest people in the industry and have a blast doing it.  

Summary:

As a Senior Data Strategy & Analytics Analyst, you will play a key role in ensuring high-quality data delivery, improving reporting frameworks, and supporting deeper analysis to inform internal decision-making. This role builds on strong data foundations and introduces more advanced analytical thinking, while maintaining a focus on scalable execution and operational excellence.

You will work closely with internal and cross-functional teams to enhance data processes, support performance analysis, and contribute to more efficient and data-driven decision-making across accounts.

What You Will Do:

• Manage digital media, third party, and client data across multiple clients.
• Lead data ingestion, QA, transformation, and validation processes for complex datasets.
• Design, build, and maintain scalable dashboards and reporting solutions (e.g., Tableau, Datorama, Looker, Power BI) aligned with business needs.
• Identify, troubleshoot, and proactively resolve data discrepancies, tracking issues, and reporting gaps.
• Support the analysis of performance trends, helping internal teams better understand drivers and areas of opportunity.
• Contribute to deeper analyses and structured approaches that inform optimization and decision-making.
• Partner with cross-functional teams to understand data needs and deliver clear, actionable outputs.
• Collaborate closely with US-based leads to gain exposure to client needs, business context, and performance drivers.
  Contribute to automation of reporting and data workflows to improve efficiency and scalability.
• Support improvements in data processes and help identify opportunities to streamline operations.
• Develop an understanding of how data flows across systems and support data integration efforts.
  Collaborate with technical teams to support data-related initiatives and troubleshooting.
• Help standardize data workflows, documentation, and best practices across accounts.
  Gain exposure to more advanced methodologies (e.g., testing approaches, structured analyses) as part of ongoing development.
• Develop strong familiarity with digital marketing platforms, data structures, and internal tools.

Must Have:

• 3+ years of experience in data, analytics, or digital marketing environments.
• Strong analytical and problem-solving skills, with the ability to work through ambiguous or undefined challenges.
• Advanced proficiency in Tableau, SQL and strong Excel or GSheets skills (mandatory).
• Experience working with large datasets and multiple data sources.
• Experience building dashboards or reporting solutions.
• Ability to manage multiple priorit