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Product Marketing Manager

Perplexity AIPerplexity AI·Artificial Intelligence / Search Technology

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~7 min

Ashby

Posted

151 days

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About the role

Perplexity is revolutionizing how companies get work done. We are seeking a Product Marketing Manager to join our team and serve as the strategic bridge between our product reality and market impact. You will architect the external narrative of our products and amplify their value to inspire adoption and drive growth.​

If you have a passion for creating clarity when things are messy, thrive in turning ambiguity into a definitive point of view, and want to build a world-class marketing engine that drives launches as systems rather than events, this role is for you.​

Responsibilities

  • Turn ambiguity into clarity. Transform complex product capabilities into a crisp market point of view, defining not just what we built, but who it’s for, what it replaces, and why it wins.​

  • Drive launches as a system, not an event. Orchestrate product introductions by defining success metrics and sequencing readiness across teams, ensuring enablement and proof points land simultaneously with the launch.​

  • Make others materially better at their jobs. Equip customer-facing teams with "talk tracks that close," handling objections and providing competitive intelligence that reflects the actual battlefield.​

  • Obsess over the customer and the market. Maintain a sharp, real-time view of buyer needs and alternatives, ensuring our narrative remains grounded in truth and provable value rather than empty hype.​

  • Measure outcomes, not just outputs. Tie messaging and launches to tangible pipeline influence, activation, and retention, running lightweight experiments to iterate fast on pricing, packaging, and positioning.​

  • Influence without authority. Lead through alignment by pre-wiring decisions, surfacing risks early, and managing trade-offs to keep product, sales, and marketing moving in lockstep.​

Qualifications

  • 8+ years of experience in product marketing, ideally within a high-growth technology company where you have owned end-to-end product launches.​

  • Proven track record of synthesizing complex technical concepts into simple, specific, and provable narratives that travel across executive, sales, and partner teams.​

  • Deep familiarity with the rules of traditional marketing with an interest in breaking them.​

  • World-class storytelling skills grounded in data, with the ability to summarize a product’s value in a single sentence and defend it with evidence.​

  • Extreme comfort delivering clarity in high-velocity, ambiguous environments.​

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Aplyr's read

Perplexity AI revolutionizes search technology by delivering precise answers through advanced AI, attracting talent passionate about cutting-edge natural language processing.

Synthesized from recent postings & public sources

What's promising

  • Innovative AI-driven search engine offering direct answers enhances user experience.
  • Strong focus on advanced natural language processing sets it apart in the search sector.
  • Diverse roles in AI and engineering indicate robust growth and innovation.

What to watch

  • Highly competitive AI field may challenge sustained differentiation.
  • Rapid growth could strain company culture and employee integration.
  • Dependence on AI advancements may pose risks if technology stalls.

Why Perplexity AI

  • Direct answer delivery system differentiates it from traditional search engines.
  • Emphasis on natural language processing for precise query responses.
  • Recent hires reflect a strategic focus on AI infrastructure and model training.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Perplexity AI

Perplexity AI is an AI-driven search engine that provides users with direct answers to their queries, leveraging advanced natural language processing technologies.

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