Project Manager, Growth Analytics

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Summary

In this role, you will manage integrated reporting and data management workstreams for paid media campaigns. You will also be the primary liaison between internal (Business Intelligence, Communications Design & Partnerships) and external stakeholders (Client Media and Measurement Teams, Vendors, and Creative Agencies) to execute approved measurement and analytics deliverables. This individual should have a strong interest in media, marketing and business intelligence.

 

Responsibilities

• Manage reporting workstreams for a flawless campaign deliverable execution.
  • Confirm timelines and expectations with Measurement vendors, creative agencies, site agency
  • Review slide inputs with each of the craft teams and follow up on any missing items / items in need of edits
  • Track follow-ups from craft meetings and ensure completeness prior to client check-ins
  • Track any ongoing process issues that need internal or client resolution
  • Share template and maintain version control throughout process
• Maintain master Gantt chart of annual reporting deliverables, flag any conflicts or scheduling issues
• Maintain RACI and process documentation
• Identify areas of potential risk and implement risk mitigation strategies on all assigned projects.
• Utilize and optimize workload distribution to ensure quality execution and delivery of solutions.
• Work with Analytics team to identify and manage expectations of both internal reporting scope documents and external client needs at the project level.
• Communicate potential vari