About the role

The purpose of this role is to refine, develop and deliver the trading capability across all media channels, maximising revenue and margin opportunities to help achieve and exceed business plan targets.

Job Description:

Key responsibilities:
Drives both internal and external trading partnership focus, ensuring in line with both the business' strategy and market dynamics.
Develops short, medium and long term trading strategies for execution by the team to deliver revenue growth in line with business targets
Identifies areas of opportunity with our key Media Owner partners to maximise and future proof revenue
Ensures regular business reviews with all brands, covering both reporting current performance and future development
Works collaboratively across both internal and external parties to align initiatives and deliver value for all -clients, the business and our partners.
Acts as an ambassador for the business, connecting across internal and external networks to help deliver the operating model and build the business reputation

Location:

Shanghai - Haisu Plaza

Brand:

Amplifi

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.
Synthesized from recent postings & public sources

What's promising

•Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
•The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
•Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

•The advertising industry is highly competitive, posing challenges for maintaining market share.
•Rapid technological changes require constant adaptation, which can be demanding for employees.
•Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

•Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
•Its global presence allows for cross-cultural marketing strategies and insights.
•Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

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About Dentsu

Dentsu

dentsu.com

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Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.