CRM & Automation Manager - BlaBlaCar Daily

Confirmed live in the last 24 hours

BlaBlaCar

Paris, France

Remote

Posted February 2, 2026

Job Description

About BlaBlaCar

BlaBlaCar is the world’s leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices, 30% working fully remotely.

About BlaBlaCar Daily

BlaBlaCar Daily, a subsidiary of BlaBlaCar's Western Europe business, focuses on short-distance carpooling (under 80 km), particularly for work-to-home commutes, and operates through a dedicated mobile application and brand. Following the acquisition of Klaxit in April 2023, short-distance carpooling is rapidly expanding, supported by co-financing partners such as local collectivities (B2G) and private employers (B2B). Our mission is to bring carpooling to every car commute and transform the potential of numerous empty car seats into a real, high-granularity network for commuters and everyday travelers, offering a pragmatic and cost-effective transportation solution for every local authority or government.

Your Mission

We are seeking a talented junior CRM Manager to be a key actor in BlaBlaCar Daily CRM strategy, specifically within the Product team, in close collaboration with the BlaBlaCar CRM central team. Your mission is to first develop a deep understanding of both our key clients, Public authorities and Corporates, and their users. Building on this knowledge, you will be responsible for leveraging our owned channels (email, push, inboxes, in-app) to define, develop, and deliver ad-hoc and automated CRM programs aimed at increasing member activity on the platform, marketing new features, and boosting feature adoption, both at a national level and in collaboration with our local partners.A key principle of your mission is the obsession with building scalable, automated, and impactful CRM journeys. You will collaborate closely with Product, Data, Marketing, Ops and AM teams to define the optimal member experience and ensure operational efficiency and scalability across all localities. Your expertise to efficiently transform engagement insights into impactful CRM programs, supporting the go-to-market strategy for new features or new partnerships, and ensuring strong adoption of your deliveries will make you a key go-to person for the Daily team.

As a Daily CRM Manager, part of BlaBlaCar Daily Product Team led by Antoine Lancesseur, you will be the owner of the members relationship management strategy and execution, driving key business objectives, notably ensuring success of new partnerships and supporting significant carpool volumes growth. You are a highly proactive and agile contributor, possessing a strong proficiency with tools to maximize the impact of our CRM platform (Braze) across all automated and ad-hoc campaigns.

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