Back
Verified active · 6h ago

Global Marketing Director, Innovation – Otrivin & Flonase

HaleonHaleon·Consumer Healthcare

Apply effort

<60 sec

via Aplyr Quick Apply

Posted

Today

01

About the role

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

Global Marketing Director, Innovation – Otrivin & Flonase

About the role

Global Marketing Director, Innovation – Otrivin & Flonase is a enterprise leadership role responsible for driving growth by creating a powerful innovation pipeline driven by strategic thought and clear consumer insight.

You will lead a team having an end-to-end responsibility on innovation – from the strategy development, insight identification, concept development, toolkit creation, full marketing mix programme and launch activation.

You will join the Global Brand Team and report to Global Brand Lead – Otrivin & Flonase, and will partner with key stakeholders in R&D across all functions, in the markets, supply chain, finance and with the rest of the brand team – especially Equity, Design, Expert and Market Engagement. 

We expect you to have a deep understanding of the consumer, capable of aligning global interests while effectively accommodating local market nuances and consequently strategizing and delivering growth for Otrivin & Flonase globally and for the 6 OUs.

Role Responsibilities

Innovation

  • Set brand innovation strategy led by deep consumer insights and superiority benchmarks, aligning with both the overall brand strategy.

  • Identify growth opportunity for innovation, product development, and asset creation, in partnership with CBIA

  • Drive best-in-class, irresistible innovation programmes that bring to consumers our superior science in meaningful ways, achieving the innovation sales targets

  • Lead end-to-end Innovation, managing pipeline development from concept generation to creation of fully adaptable toolkits for OUs

  • Lead development of meaningful global programmes covering all aspects of innovation including (1) differentiated channel pack architecture, (2) commercial innovation supporting pricing and promotion strategies (3) superior and differentiated claims roadmap

  • Set and manage innovation guardrails & thresholds to enable innovation pipeline governance

  • Continuously and proactively optimise plans and portfolio, ensuring delivery of toolkits and content to win across customers and channels

  • Establishing industry-leading plans for sustainability within the innovation priorities and bringing that to life in harmony with the brand heart & eco-system

Exceptional team leader

  • Set direction, empower, motivate and guide the team of direct reports, setting strong behavioural examples in personal development, demonstration of values and engagement of a diverse workforce 

  • Exceptional relationships and ability to influence senior stakeholders in OUs marketing / commercial excellence and cross-functional teams to be close to key market performance, consumer and competitor trends, ensure alignment and brilliant programme delivery with the ability to problem solve for performance in a timely fashion.   

Why you?

Basic Qualifications:

  • Track record of significant contribution to the strategic planning process, at both a Category and Brand level

  • Significant innovation experience to include growth opportunity identification, product development, assets creation and performance management.  

  • Proven ability to develop powerful new product concepts/or claims derived from consumer insights and data

  • Proven ability to craft toolkits and communications with powerful consumer insights and anchored in brand equity

  • Proven ability in developing integrated digital campaigns across paid/owned/earned with strong results 

  • Demonstrated ability to develop relationships with OU and Functions across marketing, R&D, QSC, medical & commercial excellence teams 

  • Demonstrated ability to lead complex projects with successful outcomes, within a matrix organisation

  • Highly developed commercial acumen with experience in P&L/budget management, pricing/mix/promotional strategies, brand architecture; with a focus on performance

Preferred Qualifications:

  • Strong influential skills as the person needs to engage with senior stakeholders in OUs and Functions frequently

  • Understanding of science and technical development experience is a plus 

  • Ability to enable and drive change – resilience and tenacity

This position is a grade: 5

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

 

 

 

 Job Posting End Date

 

 

2026-07-12

 

 

 

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. 

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

 

 

 

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. 

 

 

 

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.

Skills & Tags

02

Aplyr's read

Haleon is a leader in consumer healthcare, offering diverse roles across global markets for those passionate about everyday health solutions.

Synthesized from recent postings & public sources

What's promising

  • Strong focus on consumer health products with a global reach.
  • Wide range of roles indicates diverse career opportunities.
  • Commitment to innovation in health and wellness solutions.

What to watch

  • Highly competitive industry with pressure on market share.
  • Potential challenges in maintaining product differentiation.
  • Regulatory hurdles in different markets could impact operations.

Why Haleon

  • Specializes in everyday health products, unlike many pharma-focused peers.
  • Global presence with localized roles like Türkiye Shopper Marketing Lead.
  • Diverse hiring across functions from R&D to digital commerce.

Aplyr’s read is generated by AI from public sources. Was it useful?

03

About Haleon

Haleon is a global consumer healthcare company focused on delivering everyday health products and solutions.

04

Similar roles