Senior Digital Manager (SEM)

Job Description:

Carat is the world’s first media agency and privileged to work with some of the most storied and innovative brands in the world. With over 12,000 experts in over 100 countries Carat delivers an unparalleled capability to unlock real human understanding and connect people and brands through powerful and engaging media experiences.

As Senior Digital Manager in our Sydney office, you will own the build, delivery and optimisation of digital campaigns for your client patch.

The ideal candidate is a digital-first thinker with a broad understanding of the digital ecosystem and experience across platforms. You will combine technical expertise with strong stakeholder engagement skills, confidently presenting results and recommendations to internal teams and external clients.

Core responsibilities:                                                   

• Lead, execute and optimise core digital channels with a primary focus on Search performance.

• Shape client objectives for search‑led campaign briefs, ensuring alignment with brand and digital strategy.

• Translate briefs into clear, search‑driven tactical plans across audience, intent, environment and creative.

• Own WIPs and PCAs, delivering search insights, optimisation actions and forward recommendations.

A bit about you:

• A hands‑on digital practitioner with proven end‑to‑end delivery of search‑led performance campaigns.

• Deep technical capability in enterprise‑level search platforms such as Google Ads, SA360, GMP, and Microsoft Advertising, with strong working knowledge of Meta, TikTok, and complementary performance channels.

• A commercially minded, data‑driven operator who can translate search performance into meaningful business outcomes.

• Confident stakeholder manager with strong communication skills, comfortable leading reporting, insights and presentations.

What’s in it for you:

• Real flexibility to work when and where you feel most productive with our ‘Be the Best You’ policy which includes a $250 contribution to your home office set up

• The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change

• 5 weeks annual leave after 2 years of service and 3 whole company Wellness days off per year for you to switch off and take your day, your way

• Career Development and Learning & Development opportunities, including access to our global online dentsu University

Become a champion for meaningful progress:

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

If you want to belong to a one global network where opportunities are limitless – we look forward to welcoming you.

#LI-SJ1 #LI-Hybrid #CaratAUS

Location:

Sydney

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent